Location: Remote (WFH) | Full-Time Experience Required: Minimum 5+ Years in High-Scale Growth Roles

Budget Responsibility: Scaling to 1 Crore / Month

Compensation: 24 LPA (Base) + Aggressive Performance Incentives & Bonuses

The Mission We are looking for a Growth Architect with at least 5 years of experience to lead our marketing engine. This is a high-stakes role for a strategist who has personally managed 8-figure monthly spends and understands the delicate balance between paid scaling , influencer authority , and premium content production . You will be the primary driver of our revenue growth, responsible for deploying 1 Crore/month profitably.

Key Responsibilities 1. Performance Marketing & Scaling (The Math)

High-Budget Media Buying: Expert-level management of Meta, YouTube, and Google Ads.

Aggressive Profitable Scaling: Deploy and optimize monthly budgets of 1 Crore , ensuring liquidity without compromising on target ROAS or exceeding CAC ceilings.

KPI Guardianship: Ownership of the daily P&L; for ad spend. You will use advanced attribution models (MER/LTV) to ensure every rupee is working.

2. Content Engineering & Production (The Art)

Scripting & Direction: Write psychological, high-retention scripts for the founder and provide 'Director-level' guidance for recordings.

End-to-End Post-Production: Handle all video editing (Shorts/Reels/Long-form) with high-speed pacing, motion graphics,



and conversion-optimized hooks.

Competitive Auditing: Rigorous daily analysis of competitor ad libraries to stay ahead of market trends.

3. Influencer Marketing Strategy (The Authority)

Performance Influencer Framework: Build and manage an influencer ecosystem focused on direct-response ROI, not just 'brand awareness.'

UGC Integration: Strategically weaponize influencer-generated content to fuel the paid ad engine through whitelisting and Spark Ads.

Requirements

Experience: Minimum 5 years of verifiable experience in Performance/Growth Marketing. You must have managed monthly spends of at least 50L+ previously.

Full-Stack Proficiency: Expert in Ad Managers AND qualified editing suites (Premiere Pro/After Effects/CapCut Pro).

Copywriting Mastery: Ability to write scripts that stop the scroll and convert viewers into leads.

Leadership Mindset: You are a self-managed 'Department of One' who can take a founder's vision and turn it into a high-scale revenue stream.

Compensation & Incentives

Base Salary: 24,00,000 per annum (Starting).

Scaling Commissions: Attractive incentives for every milestone reached while scaling the budget to 1 Crore/month.

Efficiency Bonuses: Quarterly bonuses tied to maintaining target ROAS and CAC floors/ceilings.

Retention Kicker: Loyalty-based incentives for sustained year-on-year growth.

📌 Remote Social Media Executive (India)
🏢 FabLearner
📍 India