At Heather Grey Collective, we believe that great design deserves equally compelling storytelling.

We are looking for a Social Media Manager & Creative Designer who thrives at the intersection of strategy, design, and digital storytelling. Someone who can think like a strategist, create like a designer, and communicate like a storyteller.

This is a hybrid creative role for someone who understands both the visual and strategic sides of building a brand. From conceptualising campaigns and designing engaging content to managing social media platforms and analysing performance, you will shape how Heather Grey Collective is seen, experienced, and remembered in the digital world.

Working closely with our design, sales, and marketing teams, you will translate our work in fashion, hospitality, team wardrobes, and product design into a distinctive and contemporary brand narrative.

Key Responsibilities01. Social Media Strategy & Brand Building

- Develop and execute a cohesive social media strategy aligned with Heather Grey's brand identity and business objectives.
- Build content calendars, campaign concepts, and platform-specific communication strategies.
- Identify opportunities to strengthen brand awareness, engagement, and organic growth.
- Create compelling narratives around our design philosophy, collections, collaborations, and projects.

02. Creative Direction & Content Design

- Conceptualise and design visually engaging content across Instagram, LinkedIn, Pinterest, and other relevant platforms.
- Create high-quality social media graphics, carousels, reels, stories, presentations, and digital campaign assets.
- Translate design projects, product launches, and behind-the-scenes processes into compelling visual stories.
- Maintain a consistent visual language while exploring fresh, innovative creative directions.




- Collaborate with internal teams on photography, videography, styling, and content production.

03. Content Creation & Storytelling

- Write engaging captions, campaign narratives, and brand-led content that reflects Heather Grey's creative voice.
- Develop original content ideas that balance aesthetic appeal with strategic communication.
- Showcase the thinking, craftsmanship, and innovation behind our team wardrobe and product solutions.
- Adapt storytelling to suit different audiences, from creative communities to hospitality brands and business decision-makers.

04. Social Media Management & Growth

- Manage day-to-day publishing, scheduling, community engagement, and platform optimisation.
- Monitor social media trends, emerging formats, and digital best practices.
- Track performance metrics, audience insights, and campaign effectiveness.
- Use analytics to continuously refine content strategies and improve engagement, reach, and brand visibility.

05. Cross-Functional Collaboration

- Work closely with design, business development, and leadership teams to align creative communication with business goals.
- Support brand campaigns, global partnerships, launches, and marketing initiatives.
- Take ownership of projects from initial concept and creative development through execution and performance review.

Qualifications & Skills
- 2–5 years of relevant experience in social media management, graphic design, content creation, or creative brand marketing.




- Strong visual design sensibility with a keen eye for typography, composition, colour, and contemporary aesthetics.
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign), Canva, or equivalent design tools.
- Working knowledge of video editing and motion content tools such as Premiere Pro, After Effects, or CapCut.
- Experience developing social media strategies and managing brand accounts across multiple platforms.
- Strong copywriting, communication, and visual storytelling skills.
- Understanding of social media analytics, engagement metrics, and content optimisation.
- Ability to independently conceptualise, design, execute, and manage creative campaigns.
- Familiarity with AI-powered creative tools and emerging digital design technologies is an advantage.
- Experience in fashion, lifestyle, hospitality, design, or B2B brand communication is preferred.
- Bachelor's degree in Graphic Design, Communication Design, Marketing, Media, or a related discipline, or equivalent practical experience.

Who We're Looking ForSomeone who is as comfortable building a content strategy as they are designing a beautiful carousel. A creative thinker who understands that social media is not just about posting consistently, but about building a distinctive brand identity through thoughtful design, meaningful storytelling, and measurable impact.

Someone who brings a designer's eye, a strategist's mind, and a storyteller's instinct to everything they create.

Role DetailsPosition: Social Media Manager & Creative Designer

Location: Mumbai

Employment: Full time | On-Site

Company: Heather Grey Collective

- To Apply: Share your CV, portfolio, and examples of social media accounts, campaigns, or creative projects you have worked on.

📌 Social Media & Creative Brand Manager (Mumbai)
🏢 Heather Grey
📍 Mumbai