About the RoleWe are looking for a Digital Marketing Executive with hands-on experience in paid advertising and digital marketing campaigns. The ideal candidate should be familiar with Google Ads, PPC campaign management, and performance optimization.
Key Responsibilities
- Plan, create, and manage Google Ads and Bing Ads campaigns.
- Conduct keyword research and competitor analysis.
- Monitor and optimize PPC campaigns to improve performance.
- Track key metrics such as CPC, CTR, CPL, CPA, and ROAS.
- Perform A/B testing of ad copies and campaigns.
- Analyze website traffic and campaign performance using Google Analytics.
- Manage campaign budgets and optimize ad spending.
- Prepare regular performance reports and suggest improvements.
Requirements
- 1–2 years of experience in Digital Marketing, PPC, or Paid Advertising.
- Hands-on experience with Google Ads; knowledge of Bing Ads is an advantage.
- Basic understanding of SEO, SEM, and digital marketing strategies.
- Familiarity with Google Analytics (GA4) and Google Tag Manager.
- Good knowledge of Excel/Google Sheets.
- Strong analytical and communication skills.
- Candidates must have their own laptop in positive working condition.
How to ApplyInterested candidates can share their updated CV at
[email protected].
📌 Digital Marketing Executive (Thane)
🏢 EAX Media
📍 Thane