xGrowth is hiring an Ad Monetization Specialist (Ad Ops).
We help mobile app publishers improve monetization through hands-on strategy, ad operations, and ongoing optimization. We're looking for someone who can own the day-to-day work, diagnose performance issues, and turn data into practical changes.
What you'll work on
- Manage and optimize ad monetization setups across AppLovin MAX, Google AdMob, Google Ad Manager, and other mediation platforms.
- Set up, run, and analyze A/B tests using Firebase and platform testing tools.
- Improve bidding, waterfalls, floors, ad placements, and network performance.
- Investigate revenue changes and explain what's driving them, from eCPM and fill rate to ad revenue per user.
- Work with publishers, developers, and demand partners to implement changes and resolve ad ops issues.
What matters most
- Strong hands-on experience in mobile app ad monetization and ad ops.
- Practical experience with Firebase, A/B testing, AppLovin MAX, Google AdMob,
Google Ad Manager, and other mediation platforms.
- The ability to take an experiment from hypothesis and setup through to analysis and a explicit recommendation, considering revenue and user experience.
- Clear communication and the ability to take ownership of implementation and follow-through.
Additional experience that would stand out
- Deep Google Ad Manager expertise, including setup, trafficking, troubleshooting, and yield optimization.
- Experience setting up and managing private marketplace (PMP) deals. This is an area we want to develop, so relevant experience would be a welcome addition.
How to apply
Apply with your CV or LinkedIn profile. Include the platforms you've managed and one example of a monetization improvement or A/B test you personally owned.
📌 Ad Monetization Specialist (Ad Ops) (India)
🏢 xgrowth
📍 India