Job Description
Job Title: Digital Marketing & Social Media Intern

Job Type
Internship

Location:
Lucknow

Key Responsibilities
1.
Social Media Management & Content Creation
• Assist in managing social media platforms such as Instagram, LinkedIn, Facebook, and other relevant channels.
• Create engaging content, including posts, reels, stories, carousels, and short-form videos.
• Write creative captions, headlines, and social media copy.
• Develop and maintain content calendars and posting schedules.
• Monitor social media trends, audience engagement, and competitor activities.
• Support brand awareness and online community engagement initiatives. 2.
Digital Marketing & Campaign Management
• Assist in planning and executing digital marketing campaigns.
• Conduct keyword research and support basic SEO activities.
• Assist with email marketing campaigns using tools such as Mailchimp.
• Support lead generation and audience-targeting activities.
• Research digital marketing trends, competitors, and industry developments.
• Help optimise campaign performance across digital platforms. 3.
Marketing Research & Performance Analysis
• Track social media engagement, reach, impressions, and campaign performance.
• Assist in preparing marketing reports and presentations.
• Conduct audience research to understand customer behaviour and preferences.
• Analyse campaign results and suggest creative improvement strategies.
• Explore tools such as Google Analytics and Google Trends. 4.
Team Collaboration & Brand Development
• Coordinate with the marketing team for content planning and campaign execution.
• Maintain consistency in brand messaging and visual identity.




• Contribute fresh ideas for marketing initiatives and promotional activities.
• Support other marketing-related tasks as required. Required Skills &

Qualifications:
• Good written and verbal communication skills.
• Creativity, storytelling, and content-writing abilities.
• Basic understanding of digital marketing and social media platforms.
• Knowledge of Canva and basic video editing.
• Understanding of SEO, email marketing, and social media marketing.
• Research, analytical, and problem-solving skills.
• Familiarity with Mailchimp, Google Analytics, Google Trends, or similar tools will be an added advantage.
• Ability to work independently as well as in a team. Who Can Apply?
• Candidates from Marketing, Commerce, Business Administration, Mass Communication, or related fields are preferred.
• Individuals interested in digital marketing, social media management, content creation, and brand development.
• Knowledge of Canva, SEO, email marketing, and digital marketing tools will be an added advantage.
• A creative portfolio, personal social media page, or relevant certifications will be an added advantage. What You Will Gain:
• Practical exposure to digital marketing and social media management.
• Hands-on experience with marketing tools and campaigns.
• Opportunity to work on real-world projects.
• Qualified guidance and mentorship.
• Internship completion certificate.
• Prospect to build a professional portfolio.
• Potential future employment opportunities based on performance and organisational requirements. We're looking for someone who can think creatively, understand audiences, build digital connections, and turn marketing ideas into measurable impact

📌 Digital Marketing (Lucknow)
🏢 MSC (MicroSave Consulting)
📍 Lucknow