Marketing Executive – Athleisure & Activewear BrandThe Role
We are building a new athleisure and activewear brand for India and are looking for our first Marketing Hire to work directly with the founders and shape the brand from day one.
Key Responsibilities
- Develop creative ideas for branding, content, campaigns and sales.
- Build brand awareness and a strong identity in the Indian market.
- Drive B2C sales through online channels and fashion marketplaces.
- Plan, execute and track marketing campaigns.
- Collaborate with founders, designers, creators and agencies.
What We're Looking For
- Experience in marketing fashion, lifestyle or consumer brands.
- Proven ability to drive B2C sales with measurable results.
- Strong creativity, strategic thinking and analytical skills.
- Knowledge of Indian online fashion marketplaces.
- Ability to work independently, remotely and collaboratively.
Nice to Have
- Experience launching and growing a brand from scratch.
What We Offer
- Chance to build a brand from the ground up.
- Direct collaboration with the founders.
- Fully remote working opportunity.
- Freedom to pitch ideas and make an impact.