Location: Pune
Experience: 2–10 Years
Employment Type: Full-Time
Work Mode: On-Site
Working Days: Monday to Saturday
Working Hours: 9:00 AM to 6:00 PM
Annual Salary: ₹2.5 LPA – ₹5 LPA

The Role

We are looking for a creative, confident, and result-oriented professional to manage Digital Marketing, Influencer Marketing, and overall Product Designing. The ideal candidate should have hands-on experience in social media management, influencer collaborations, content creation, product and packaging design, and brand development.

The candidate must have strong working knowledge of CorelDRAW and be capable of independently handling the overall designing requirements for products, packaging, labels, marketing collaterals, and other brand-related creative assets.

We are looking for someone who combines creativity with commercial awareness and can strengthen our brand presence across digital platforms while ensuring consistent, high-quality product design.

Key Responsibilities1. Digital & Social Media Marketing

- Develop and execute digital marketing strategies to increase brand awareness, engagement, and sales.
- Manage Instagram, Facebook, and other relevant social media platforms.
- Plan and manage monthly content calendars, Reels, Stories, posts, and digital campaigns.
- Stay updated with social media trends, beauty trends, and emerging content formats.
- Monitor social media performance and suggest improvements.
- Coordinate promotional activities and current product launch campaigns.

2. Influencer & Creator Marketing

- Identify and shortlist relevant influencers and content creators.
- Manage end-to-end influencer collaborations, including outreach, negotiation, briefing, and follow-ups.
- Build and maintain relationships with influencers and creator communities.
- Coordinate barter, paid, and affiliate collaborations.
- Track influencer campaign performance, reach, engagement, conversions, and ROI.
- Explore new creator partnerships to increase brand visibility.

3. Product Designing & Graphic Designing

- Independently handle the overall designing requirements for products and packaging.




- Design product labels, packaging layouts, product artwork, and other brand-related design materials.
- Demonstrate strong proficiency in CorelDRAW for product designing, artwork development, and print-ready file preparation.
- Create and modify product designs in line with brand guidelines, product specifications, and market requirements.
- Develop creative designs for brochures, catalogues, product presentations, promotional materials, and marketing collaterals.
- Coordinate with internal teams, printers, and vendors to ensure accurate execution of product designs.
- Review artwork, layouts, colours, typography, and design specifications before final production.
- Maintain consistency in product aesthetics, brand identity, and visual communication.
- Handle design revisions and ensure timely completion of all creative requirements.
- Stay updated with graphic design trends, packaging innovations, and competitor product presentations.

4. Content Creation & Brand Building

- Work closely with the creative team to develop engaging content ideas.
- Participate in photoshoots, product shoots, and campaign planning.
- Ensure all content aligns with the brand's tone, positioning, and aesthetics.
- Identify opportunities for trending Reels, user-generated content (UGC), and viral content.
- Create visually appealing product creatives for social media, digital campaigns, and promotional activities.
- Collaborate with marketing and product teams to maintain consistent brand communication.

5. Performance Marketing & Growth

- Coordinate with performance marketing teams or agencies for Meta Ads and Google Ads campaigns.
- Monitor key metrics such as engagement, click-through rate (CTR), customer acquisition cost (CAC),



conversions, and return on ad spend (ROAS).
- Analyse campaign performance and recommend improvements.
- Support new product launches, promotional campaigns, and brand growth initiatives.
- Use campaign insights and market trends to improve marketing effectiveness.

Key Skills & Experience Required

- Relevant experience in Digital Marketing, Social Media Marketing, Influencer Marketing, Graphic Designing, Product Designing, or Content Marketing.
- Strong proficiency in CorelDRAW is mandatory.
- Hands-on experience in product designing, packaging design, label design, and graphic designing.
- Ability to independently manage end-to-end product design requirements.
- Strong understanding of Instagram, Reels, influencer marketing, and current social media trends.
- Experience with FMCG, beauty, cosmetics, skincare, professional haircare, fashion, or lifestyle brands will be preferred.
- Knowledge of Adobe Photoshop, Adobe Illustrator, Canva, or other graphic design tools will be an added advantage.
- Basic understanding of Meta Ads, Google Ads, and digital marketing analytics is preferred.
- Good communication, negotiation, coordination, and relationship-management skills.
- Strong creative mindset with an understanding of branding, aesthetics, typography, and colour combinations.
- Ability to manage multiple projects, creative requirements, and deadlines independently.
- Experience in preparing print-ready artwork and coordinating with printing or packaging vendors will be an advantage.
- Candidates comfortable appearing on camera when required will have an added advantage.

How to Apply

Interested candidates can share their updated resume and portfolio at:

Email: [email protected]

Pay: ₹20,000.00 - ₹40,000.00 per month

Application Question(s):

- Do you have a knowledge of Coreldraw ?

How many year of expereince you have in Digital Marketing ?
What is your current CTC in per annum?
What is your notice period ?

Location:

- Pune, Maharashtra 411040 (Preferred)

Work Location: In person

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