Company: Amphin
Location: Kochi, Kerala
Work Mode: On-site / Hybrid
Experience: 0–1 Year
Employment Type: Full-time
About Amphin
Amphin is a digital marketing and IT solutions company offering services in digital marketing, social media management, website development, branding, video production, and other creative and technology solutions.
We are looking for a motivated and detail-oriented Paid Ads Analyst to join our team. The ideal candidate should have a basic understanding of Google Ads and Meta Ads, a willingness to learn, and an interest in managing paid advertising campaigns.
Key Responsibilities
- Assist in planning, creating, and managing paid advertising campaigns on Google Ads and Meta Ads.
- Conduct basic keyword research and audience research for advertising campaigns.
- Set up campaigns, ad groups, targeting, budgets, and ad creatives.
- Monitor campaign performance, including clicks, impressions, leads, conversions, CPC, CTR, and CPA.
- Analyse campaign results and suggest improvements to achieve better performance.
- Assist in optimising campaigns based on performance data and client objectives.
- Coordinate with the creative and content teams for ad copies, images, and video creatives.
- Prepare regular campaign performance reports.
- Stay updated with the latest trends and updates in Google and Meta advertising platforms.
Requirements
- 0–1 year of experience in paid advertising or digital marketing.
- Basic knowledge of Google Ads and Meta Ads platforms.
- Understanding of campaign objectives, audience targeting, keywords, and advertising budgets.
- Basic understanding of CPC, CTR, CPM, CPL, and conversion tracking.
- Familiarity with Google Analytics or Meta Ads Manager is an advantage.
- Good analytical, communication, and problem-solving skills.
- Willingness to learn, experiment, and work with performance data.
- Candidates with relevant certifications or practical campaign experience will be preferred.
Preferred Qualifications
- Bachelor's degree in Marketing, Business Administration, Digital Marketing, or a related field.
- Google Ads or Meta Blueprint certifications are an added advantage.
- Freshers with relevant training or practical knowledge are encouraged to apply.
What We Offer
- Opportunity to work on real client advertising campaigns.
- Hands-on learning in Google and Meta advertising.
- Guidance and opportunities for professional growth.
- Team-oriented and supportive work environment.
Work Location: In person
📌 Paid Ads Analyst (Google & Meta Ads) (Kochi)
🏢 Amphin
📍 Kochi