Job Description – PPC Executive
Experience: 2+ Years
Location: Mohali (Work From Office)
Employment Type: Full-Time
Job Location: Mohali (Onsite)

About the Role:

We are looking for a skilled and result-oriented PPC Executive with 2+ years of experience in planning, executing, and optimizing paid advertising campaigns across various digital platforms. The ideal candidate should have solid analytical skills, a data-driven approach, and the ability to maximize ROI while achieving business objectives.

Key Responsibilities:

- Plan, create, manage, and optimize paid advertising campaigns across Google Ads, Meta Ads, and other relevant platforms.
- Conduct keyword research, audience targeting, and competitor analysis.
- Manage campaign budgets and ensure optimal utilization of advertising spend.
- Monitor campaign performance, analyze key metrics, and improve ROI and conversion rates.
- Develop and implement strategies for lead generation, traffic growth, and brand awareness.
- Perform A/B testing of ad copies, creatives, landing pages, and audience segments.
- Track and report campaign performance using Google Analytics, Google Tag Manager,



and platform analytics.
- Identify opportunities to improve campaign performance through data analysis and optimization.
- Stay updated with the latest PPC trends, tools, and advertising platform updates.
- Collaborate with the SEO, content, and design teams to achieve overall marketing goals.

Required Skills & Qualifications:

- Minimum 2+ years of hands-on experience in PPC and Digital Marketing.
- Strong working knowledge of Google Ads (Search, Display, Shopping, and Performance Max).
- Experience managing Meta Ads (Facebook and Instagram).
- Valuable understanding of keyword research, bidding strategies, audience targeting, and conversion tracking.
- Knowledge of Google Analytics 4 (GA4) and Google Tag Manager.
- Ability to analyze campaign data and prepare performance reports.
- Strong understanding of CPC, CPM, CTR, CPA, ROAS, and ROI.
- Excellent analytical, communication, and problem-solving skills.

Pay: Up to ₹50,000.00 per month

Benefits:

- Provident Fund

Work Location: In person

📌 PPC Executive (Sahibzada Ajit Singh Nagar)
🏢 Blacklisted.Agency
📍 Sahibzada Ajit Singh Nagar