WE ARE HIRING

DIGITAL MARKETER

Client Deployment | FDDI | Noida

Position Overview

We are hiring an experienced Digital Marketer for our client, Footwear Design and Development Institute (FDDI), based in Noida. The candidate will plan, execute and optimize integrated digital marketing campaigns across social media, search and other online channels, with a focus on public outreach, audience engagement, measurable results and accurate reporting.

Job Details

Job Title: Digital Marketer

Location: Noida

Client: Footwear Design and Development Institute (FDDI)

Experience: 4–5 years of relevant professional experience

Qualification: MBA in Marketing

Joining Preference: Immediate joiners preferred

Key Responsibilities

Develop digital marketing strategies, campaign plans, content calendars and audience outreach initiatives aligned with client objectives.

Plan and manage organic and paid campaigns across Meta platforms, Google Ads, YouTube, LinkedIn, X and other relevant digital channels.

Execute search, display, video and social advertising; manage targeting, budgets, remarketing and ongoing campaign optimization.

Coordinate with content writers, graphic designers, video teams and client stakeholders for creatives, landing pages and campaign approvals.

Apply SEO fundamentals, keyword research and website/content optimization to improve digital visibility.





Track campaign results using GA4, Google Tag Manager, Meta Ads Manager, UTM parameters and relevant analytics tools.

Monitor reach, impressions, engagement, CTR, CPC, CPL, conversions and ROI; prepare periodic dashboards and performance reports.

Stay updated on digital platform trends, advertising policies, audience behavior and the requirements of institutional communication.

Required Skills

Strong working knowledge of Google Ads, Meta Ads Manager, social media management and campaign planning.

Experience with paid media optimization, audience segmentation, conversion tracking and reporting tools.

Understanding of SEO, content marketing, digital analytics, remarketing and the broader digital marketing ecosystem.

Proficiency in Google Analytics 4, Google Tag Manager, Meta Business Suite and Excel/Google Sheets.

Robust communication, creative coordination, analytical thinking and client-handling skills.

Experience managing government, PSU or institutional outreach campaigns will be an advantage.

How to Apply

Interested candidates may send their updated CV to [email protected] with the subject line “Application – Digital Marketer – Noida”.

Contact Number: To be added

Pay: ₹30,000.00 - ₹40,000.00 per month

Work Location: In person

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