WE ARE HIRING!Social Media Manager – Performance Marketing

Company: FuturScreen Films
Location: Kollam, Kerala
Experience: 2–3 Years
Employment Type: Full-Time
Salary: ₹25,000–₹30,000 per month (based on experience)

About the Role

We are looking for an experienced Social Media Manager with strong Performance Marketing skills who can manage multiple client accounts, develop creative marketing strategies, run paid advertising campaigns, generate quality leads, and drive measurable business results.

Key Responsibilities

1. Social Media Management

- Manage Instagram, Facebook, LinkedIn, and other social media platforms.
- Develop monthly content calendars and marketing strategies.
- Plan and execute engaging content campaigns.
- Monitor engagement, reach, followers, and account growth.
- Coordinate with designers, video editors, and content creators.

2. Performance Marketing

- Plan, execute, and optimise Meta Ads and Google Ads campaigns.
- Manage advertising budgets and campaign performance.
- Generate quality leads and improve conversion rates.
- Monitor CPC, CPM, CTR, CPL, CPA, CAC, and ROAS.
- Develop retargeting and remarketing strategies.
- Conduct A/B testing for creatives, audiences, and ad copies.
- Analyse campaign data and improve advertising ROI.
- Prepare weekly and monthly performance reports.

3. Client & Campaign Management

- Handle multiple client accounts and marketing campaigns.
- Understand client business goals and target audiences.
- Develop strategies based on business objectives.
- Track leads, conversions, sales, and revenue.




- Coordinate with client sales teams to monitor lead quality and conversions.
- Present campaign reports and growth strategies to clients.

Required Skills

- 2–3 years of experience in Social Media Management and Performance Marketing.
- Strong hands-on experience with Meta Ads Manager.
- Practical knowledge of Google Ads.
- Experience in lead generation and sales-focused campaigns.
- Knowledge of Meta Pixel, Google Analytics 4, and conversion tracking.
- Robust understanding of marketing funnels and audience targeting.
- Excellent analytical and reporting skills.
- Ability to manage multiple clients and advertising budgets.

Important KPIs

Candidates must understand and work with:

- ROAS – Return on Ad Spend
- ROI – Return on Investment
- CPL – Cost Per Lead
- CPC – Cost Per Click
- CPM – Cost Per 1,000 Impressions
- CTR – Click-Through Rate
- CAC – Customer Acquisition Cost
- CPA – Cost Per Acquisition
- Conversion Rate
- Revenue & Sales Growth

Our Expectations

We are not looking for someone who simply manages social media pages or runs advertisements.

We need a professional who understands Marketing Strategy + Content Strategy + Performance Marketing + Business Growth.

The candidate must be capable of planning campaigns, managing advertising budgets, generating quality leads, analysing results, and improving overall marketing performance.

Interested candidates can share their CV and previous campaign results/portfolio.

FuturScreen Films
Making Imagination into Reality.

Pay: ₹20,000.00 - ₹30,000.00 per month

Benefits:

- Flexible schedule

Work Location: In person

📌 Social Media Manager (Kollam)
🏢 futurscreen filmss
📍 Kollam