Get to know us before you apply: knyamed.com

Social Media & Influencer Marketing Intern Marketing | Internship |

Mumbai, Worli | In office

About Knya

Knya is a funded, fast-growing D2C brand redefining healthcare apparel for modern professionals, backed by DSG Consumer Partners. We combine functionality, comfort, and aesthetics to serve a community that deserves more from their workwear. Our culture values ownership, experimentation, speed, and customer obsession.

What Are You Entering Into

Knya is one of India's fastest-growing healthcare apparel brands and we're just getting started. When you join us, you're not filling a seat. You're stepping into a company that is actively being built, where the work you do today shapes what Knya looks like tomorrow. We're a team of driven people who care deeply about what we're building, move with purpose, and back each other to grow. If you're looking for a place where your contribution is visible, your growth is real, and your work actually matters to the people who wear what we make, this is it.

Role Overview

We're looking for a Social Media & Influencer Marketing Intern who thinks in reels, knows what makes people stop scrolling, and loves working with creators. You'll split your time between helping run Knya's own social pages and building our creator community of doctors, nurses, med students and healthcare voices. This is a hands-on role. Your ideas will go live, your campaigns will reach real people, and interns who show ownership here have a real shot at a full-time role.

Key Responsibilities

- Social Media: Plan and maintain the monthly content calendar for Instagram and other Knya handles

- Social Media: Ideate reels, stories and carousels, write captions, and coordinate shoots with the design and content team





- Social Media: Manage community engagement by replying to comments and DMs, and flagging customer queries to the right team

- Social Media: Track trends, audio and formats, and turn them into Knya-relevant content quickly

- Influencers: Discover and shortlist creators, with a focus on healthcare professionals and med students who fit Knya

- Influencers: Reach out, pitch collaborations and coordinate briefs, product dispatch, approvals and posting timelines

- Influencers: Repurpose strong creator and UGC content for Knya's own pages and ads • Reporting: Track page and campaign performance (reach, engagement, saves, follower growth, coupon usage) and share weekly insights

Must Haves

- Final-year student or recent graduate (Marketing, Mass Media, BMM, Communications or similar preferred)

- Heavy, genuine Instagram user with a strong sense of what good content looks like

- Strong writing skills. You can write a caption that sounds human, not like an ad

- Confident communicator in English and Hindi, comfortable reaching out to creators you have never met

- Organised and detail-oriented. You follow up without being reminded

- Available to work full-time from our Worli office for the duration of the internship Good to Have

- Prior internship or freelance experience in social media, influencer marketing or a creator agency

- Basic editing skills on Canva, CapCut, InShot or similar tools

- Familiarity with Instagram Insights and Meta Business Suite

- Familiarity with the medical or healthcare creator community

- Your own content page or creator experience

Pay: ₹10,000.00 - ₹15,000.00 per month

Application Question(s):

- Are you okay with Worli Location ?
- What is your current CTC ?
- What is your expected CTC ?

Work Location: In person

📌 Social Media and influencer marketing intern (Worli)
🏢 Knya
📍 Worli