We’re hiring a Performance Marketing Specialist
QuipTales Mediaa | Camp, Pune

We’re looking for someone who can manage ad campaigns across multiple client brands, take ownership of approved budgets and generate qualified leads. You’ll manage campaigns from strategy and setup through optimisation and reporting, and support clients with SEO and backlink building.

What you’ll do

- Run Google Ads and Meta Ads end to end. Build monthly media plans, research keywords and audiences, set up campaigns, test creatives, manage retargeting and optimise spend against each client’s goals.
- Own budgets and campaign performance. Monitor spend across accounts, flag tracking issues or drops in performance early, and recommend where to shift budget based on results.
- Set up and verify conversion tracking. Use GA4, Google Tag Manager and Meta Pixel to measure campaign outcomes. Work with the team to improve landing pages, lead forms and the conversion journey.
- Improve lead quality. Work with clients to track which leads are qualified and which convert into appointments or sales. Use that feedback to improve targeting, messaging and offers.
- Brief the creative team and report weekly. Give designers and editors clear direction for ad creatives and share a short weekly update on spend, cost per lead, lead quality and what you’ll test next.




- Handle SEO and build relevant backlinks. Conduct keyword research, improve on-page SEO, identify technical issues and earn backlinks through outreach to relevant websites.
- Evaluate new advertising channels. Identify when platforms such as Taboola or OTT advertising on platforms like Hotstar are worth testing. Recommend a budget, audience and success metrics for each test.

What we’re looking for

- Hands-on experience independently managing Google Ads and Meta Ads, including lead generation campaigns.
- Working knowledge of GA4, Google Tag Manager and Meta Pixel, with the ability to troubleshoot conversion tracking.
- Practical experience with SEO and backlink outreach.
- Ability to manage multiple accounts and explain what you changed in a campaign, why you changed it and what happened as a result.
- Familiarity with native and OTT advertising. Hands-on experience with Taboola, Hotstar or similar platforms is a plus.

How to apply

DM us your CV and one or two campaign examples. For each, share the objective, budget range, what you personally handled, one change you made and the results. Include lead quality or sales outcomes if you tracked them. Anonymised examples are welcome.

Pay: ₹25,000.00 - ₹30,000.00 per month

Perks:

- Paid sick time

Work Location: In person

📌 Performance Marketing Specialist (Pune)
🏢 Quiptales Mediaa
📍 Pune