Job Description – Digital Marketing Manager

Company: Entrepot Media Pvt Ltd
Job Location: Krishnapur, New Town, Kolkata
Job Type: Full-Time | On-Site
Salary: ₹20,000 – ₹40,000 per month (Negotiable based on experience and expertise)

Company Description

Entrepot Media Pvt Ltd is a full-service digital marketing agency based in Rajarhat, Kolkata. We specialize in helping businesses build a strong online presence, generate quality leads, increase customer acquisition, and maximize revenue through result-oriented digital marketing strategies.

Our team focuses on delivering ROI-driven digital marketing solutions through data analysis, market research, performance marketing, and strategic client partnerships.

Role Overview

We are looking for an experienced and result-oriented Digital Marketing Manager who can independently manage digital marketing operations, lead a team, handle clients, and drive business growth.

The ideal candidate must have strong expertise in Meta Ads and Google Ads, along with proven experience in lead generation, lead conversion, campaign optimization, team management, and client relationship management.

Key Responsibilities

1. Digital Marketing & Performance Ads

- Plan, execute, and manage paid advertising campaigns on Meta (Facebook & Instagram) and Google Ads.
- Develop effective strategies for lead generation, customer acquisition, and sales growth.
- Monitor campaign performance, optimize ad budgets, and improve ROI.
- Manage audience targeting, retargeting, A/B testing, and conversion tracking.
- Analyze campaign reports and implement performance improvement strategies.

2. Team Management





- Lead, manage, and supervise the digital marketing team.
- Assign tasks, monitor daily performance, and ensure timely project delivery.
- Coordinate with SEO, Social Media, Graphics Design, and Content Creation teams.
- Set targets and maintain team productivity.

3. Client Handling & Relationship Management

- Handle client communication, meetings, and regular updates.
- Understand client requirements and develop suitable marketing strategies.
- Manage multiple client accounts and ensure client satisfaction.
- Prepare and present campaign performance reports.

4. Lead Management & Conversion

- Monitor incoming leads and ensure proper follow-up.
- Coordinate with the sales and telecalling team to improve lead conversion.
- Develop strategies to improve lead quality and conversion rates.
- Track lead performance, sales funnel, and campaign effectiveness.

5. Planning & Reporting

- Develop monthly and quarterly digital marketing plans.
- Track KPIs, campaign budgets, CPL, ROAS, and conversion rates.
- Prepare regular performance reports for management and clients.

Required Skills & Qualifications

- Minimum 4–5 years of experience in Digital Marketing.




- Minimum 5 years of hands-on experience in Meta Ads and Google Ads preferred.
- Proven experience in managing digital marketing teams.
- Strong client handling and account management skills.
- Practical experience in lead generation and lead conversion.
- Excellent knowledge of Facebook Business Manager, Google Ads, Google Analytics 4, and Google Tag Manager.
- Robust analytical, communication, and problem-solving skills.
- Ability to manage multiple projects and deliver results within deadlines.
- Leadership skills with a target-oriented mindset.

Education

Bachelor's degree in Marketing, Business Administration, or a related field preferred.

Experience Requirements

- Digital Marketing: Minimum 4–5 Years.
- Meta & Google Ads: Minimum 5 Years preferred.
- Team Management: Experience required.
- Client Handling: Experience required.
- Lead Generation & Conversion: Experience required.

Job Details

- Job Type: Full-Time
- Work Schedule: Day Shift
- Working Days: Monday to Saturday
- Education: Bachelor's Degree (Preferred)
- Work Location: In Person – Krishnapur, New Town, Kolkata
- Salary: ₹20,000 – ₹40,000 per month

Interested candidates can share their updated resume along with details of their previous digital marketing campaigns and advertising performance.

Pay: ₹20,000.00 - ₹40,000.00 per month

Ability to commute/relocate:

- New Town, Kolkata, West Bengal: Reliably commute or planning to relocate before starting work (Required)

Experience:

- Facebook Advertising: 4 years (Required)
- Google Ads: 3 years (Required)

Work Location: In person

📌 Digital Marketing Manager (Newtown)
🏢 Candidate Express
📍 Newtown