WE ARE HIRING!!!

Senior Marketing Manager – Growth & Creative Marketing

Company: ZOFER (Zoruk Private Limited)
Website: www.zofer.in
Location: Hansi, Haryana
Job Type: Full-Time | On-Site
Industry: B2B E-Commerce | EV Components | Lithium Batteries

About ZOFER

ZOFER is a growing B2B e-commerce platform connecting businesses, dealers, manufacturers, and suppliers across India's electric vehicle, lithium battery, and electronic components industries.

We are looking for a highly creative, energetic, and growth-focused Senior Marketing Manager who can take ownership of ZOFER's marketing activities, build impactful campaigns, attract new customers, and turn marketing ideas into measurable business growth.

We value creativity, practical skills, fresh ideas, and execution ability more than years of experience.

Key Roles & Responsibilities

1. Marketing Strategy & Campaign Planning

- Develop and execute monthly, weekly, and daily marketing campaigns.
- Create innovative promotional campaigns, product launch strategies, seasonal offers, and sales campaigns.
- Plan targeted marketing activities for different product categories and customer segments.
- Identify new opportunities to increase brand awareness, traffic, leads, and sales.
- Create and maintain a structured marketing calendar.

2. Digital Advertising & Lead Generation

- Plan, create, and manage Meta Ads (Facebook & Instagram) and Google Ads.
- Generate quality B2B leads from dealers, distributors, manufacturers, and business buyers.
- Optimize advertising campaigns to improve lead quality, conversions, and return on ad spend.
- Develop retargeting campaigns to re-engage website visitors and potential customers.
- Coordinate with the sales team to convert marketing-generated leads into orders.

3. Creative Content & Video Marketing

- Generate fresh and engaging content ideas for ZOFER.
- Plan, shoot, and coordinate promotional videos, product reels, advertisements, and brand campaigns.
- Develop creative concepts, video scripts, hooks, captions, and promotional messages.
- Create or coordinate graphics, banners, social media creatives, and advertising materials.




- Manage content for Instagram, Facebook, YouTube, LinkedIn, and other relevant platforms.

4. Customer Engagement & Notification Campaigns

- Plan and launch daily customer engagement campaigns.
- Manage WhatsApp, SMS, email, and app/web push notification campaigns.
- Create targeted campaigns based on customer interests, purchasing behavior, and product categories.
- Promote new arrivals, special deals, trending products, and restocked items.
- Develop reactivation campaigns for inactive customers and abandoned carts.
- Improve repeat purchases, customer retention, and overall platform engagement.

5. E-Commerce Growth & Sales Conversion

- Work closely with the sales and development teams to improve website conversions.
- Plan category-wise promotions, featured products, and homepage campaigns.
- Develop creative strategies to increase customer registrations and first-time orders.
- Promote seller listings and high-demand product categories.
- Analyze customer behavior and recommend improvements to the shopping experience.
- Drive measurable revenue growth through marketing activities.

6. Brand Building & Market Research

- Build ZOFER's identity as a trusted B2B marketplace.
- Research competitors, market trends, and new growth opportunities.
- Identify creative ways to reach dealers and businesses across India.
- Collaborate with sellers and partners for product promotions and joint campaigns.
- Build a consistent, professional brand presence across all marketing channels.

7. Performance Tracking & Reporting

- Track leads, campaign performance, website traffic, conversions, and marketing-generated sales.
- Prepare weekly marketing performance reports.
- Monitor advertising budgets and campaign effectiveness.




- Continuously test new ideas, creative formats, and customer engagement strategies.

Skills & Qualifications

- Strong creative thinking and ability to generate fresh marketing ideas.
- Basic to advanced knowledge of digital marketing and social media platforms.
- Understanding of Meta Ads, Google Ads, and lead generation.
- Basic video shooting, editing, and content creation knowledge.
- Familiarity with Canva, CapCut, Adobe tools, or similar creative software.
- Good communication, planning, and execution skills.
- Understanding of e-commerce marketing and customer engagement.
- Ability to work independently and take complete ownership of marketing activities.
- Analytical mindset with a focus on business results.

Experience:

1–3 years preferred, but exceptional fresh talent or candidates with limited experience may also apply.

Practical skills, creativity, confidence, and willingness to learn are more important than formal qualifications.

What We Are Looking For

We don't want someone who only posts on social media.

We want a creative growth driver who can think, plan, create, execute, experiment, and deliver results.

Someone who:

- Comes up with new marketing ideas proactively.
- Can transform ideas into successful campaigns.
- Understands how marketing generates business.
- Takes initiative without waiting for instructions.
- Is comfortable working in a fast-growing startup environment.
- Is passionate about building a brand from the ground up.

Salary & Benefits

- Market-competitive salary based on skills and experience.
- Performance-based growth incentives.
- Chance to lead ZOFER's marketing operations.
- Creative freedom to experiment with new campaigns and strategies.
- Long-term career growth and leadership opportunities.

Apply Now

Company: ZOFER – Zoruk Private Limited
Location: Hansi, Haryana
Website: https://zofer.in

Be the creative mind behind ZOFER's next phase of growth!

Pay: ₹15,000.00 - ₹30,000.00 per month

Benefits:

- Flexible schedule
- Paid time off

Work Location: In person

📌 Sr. Marketing Manager (Hansi)
🏢 ZORUK PRIVATE
📍 Hansi