Job Overview:

We are looking for an experienced and creative content strategist to develop, plan, and execute impactful content strategies across digital platforms. The candidate will be responsible for strengthening brand identity, enhancing audience engagement, improving online visibility, and supporting business growth through strategic content marketing.

Key Responsibilities:

· Develop and implement comprehensive content strategies aligned with business and marketing objectives.

· Plan, manage, and execute content calendars across social media and digital platforms.

· Develop engaging content for Instagram, Facebook, LinkedIn, YouTube, and the company website.

· Create innovative campaign concepts, brand stories, promotional content, and marketing communications.

· Coordinate with graphic designers, video editors, digital marketing executives, and external agencies.

· Develop creative briefs, video scripts, captions, blogs, and promotional materials.

· Maintain consistent brand identity, tone, and messaging across all communication channels.

· Research market trends, competitor activities, and customer preferences.





· Develop content strategies for product launches, promotional campaigns, events, and customer engagement activities.

· Monitor content performance through analytics and implement improvements.

· Identify recent content opportunities to improve brand awareness, customer engagement, and lead generation.

Educational Qualification:

· Bachelor's or Master's degree in marketing, mass communication, journalism, English, or a related field.

· Professional certifications in content marketing or digital marketing will be an added advantage.

Experience Required:

· 5–10 years of relevant experience in content strategy, content marketing, or digital marketing.

· Proven experience in developing and executing content strategies.

· Strong experience managing social media platforms and integrated digital campaigns.

· Experience in the automobile or retail industry will be an added advantage.

Pay: ₹45,000.00 - ₹60,000.00 per month

Benefits:

- Health insurance
- Life insurance
- Provident Fund

Work Location: In person

📌 Senior Content Strategist (Kochi)
🏢 Incheon KIA
📍 Kochi