We are looking for a skilled and result-oriented Digital Marketing & E-commerce Executive to manage and grow our online business, website traffic, product visibility and online sales.

Key Responsibilities

1. Google Ads & Performance Marketing

- Create, manage and optimise Google Search, Shopping and Performance Max campaigns.
- Manage advertising budgets, CPC, ROAS and conversion rates.
- Run product-specific advertising campaigns to generate sales.
- Monitor campaign performance and improve return on ad spend.

2. Google Merchant Center

- Manage Google Merchant Center and product feeds.
- Fix product disapprovals, feed errors and policy issues.
- Improve product visibility on Google Shopping and free listings.
- Manage product titles, descriptions, GTIN, MPN and product attributes.

3. Shopify Website Management

- Manage and optimise our Shopify store.
- Improve website speed, user experience and mobile responsiveness.
- Optimise product pages, collections, homepage and landing pages.
- Improve website conversion rate and checkout experience.
- Handle basic Shopify SEO and technical issues.

4. SEO & Organic Growth

- Perform keyword research and competitor analysis.
- Optimise product titles, meta descriptions, URLs and website content.
- Work on Google Search Console, indexing and organic rankings.
- Improve organic traffic and product visibility.

5. Meta & Social Media Advertising

- Create and manage Facebook and Instagram ad campaigns.
- Develop retargeting and remarketing campaigns.
- Plan promotional campaigns and coordinate product creatives.

6. Analytics & Conversion Tracking

- Manage Google Analytics 4 and Google Tag Manager.




- Set up and troubleshoot purchase, add-to-cart and checkout tracking.
- Analyse traffic, sales, customer behaviour and campaign reports.
- Identify problems affecting advertising performance and conversions.

7. Marketplace Management

- Basic knowledge of Amazon Seller Central and Meesho.
- Product listing optimisation, keywords and marketplace advertising.
- Monitor product performance and sales.

Required Skills

- Hands-on experience with Google Ads and Google Shopping Ads.
- Good knowledge of Shopify and e-commerce operations.
- Experience with Google Merchant Center.
- Knowledge of SEO, GA4, Google Tag Manager and Search Console.
- Understanding of Meta Ads and performance marketing.
- Ability to analyse data and improve online sales.
- Solid problem-solving and reporting skills.

Preferred Experience

- 1–3 years of relevant experience preferred.
- Experience working with D2C or e-commerce brands will be an advantage.
- Candidates with practical experience managing real advertising budgets are preferred.

What We Expect

We need someone who can independently manage our digital marketing operations, solve technical issues, optimise advertising campaigns and focus on generating actual website sales rather than just clicks and traffic.

Interested candidates can apply with their resume and details of previous advertising campaigns or e-commerce projects they have managed.

Pay: ₹5,000.00 - ₹10,000.00 per month

Benefits:

- Flexible schedule
- Work from home

Experience:

- Google Ad Manager: 2 years (Preferred)
- Shopify: 3 years (Preferred)
- Meta ads: 2 years (Preferred)

Work Location: Remote

📌 Digital Marketing & E-commerce Executive (India)
🏢 goshopeco
📍 India