Client: A specialist creative and content agency built for Personal Finance and BFSI brands. They work with 11 of India’s top 15 mutual funds, fintech platforms, and consumer brands to help them communicate complex financial ideas with clarity, compliance, and speed. Their work spans NFO launches, quick-to-market market updates, investor education IPs, influencer-led campaigns, AI-powered personalised content, and long-term content properties. They operate at the intersection of personal finance expertise, creative storytelling, and technology.

Position: Social Media Specialist (Finance Focus)
Total Experience: 2y - 3y
Relevant Experience: 2y
Location: Mumbai (candidate must be from this location only)
Work Mode: In Office
CTC Offered: As per experience and skillsets
Joining : Immediate to 30 days
Interview process: 1st round followed by assignment and final round

Important: Client facing role, so excellent oral and written communication skills is a must have.

Role Overview





As Social Media Manager you will manage multiple pages - company's own brand, client handles, and finance creator pages. The role involves planning, executing, and analysing content across Instagram, YouTube, and LinkedIn.

Key Responsibilities
a) Build and manage monthly content calendars
b) Ideate and write basic captions, reel scripts, and content briefs
c) Convert long-form videos into reels and short-form content
d) Manage posting, comments, DMs, and internal/client approvals
e) Track weekly performance metrics and insights
f) Coordinate with internal teams, clients, and creators

Requirements
a) Strong understanding of finance content trends
b) Working knowledge of Instagram, YouTube Studio, and LinkedIn
c) Good communication and organisational skills
d) Interest in personal finance, markets, and mutual funds

Preferred Qualifications
UG or PG in any stream

📌 Social Media Specialist (Finance Focus) (Mumbai)
🏢 Hexaconcepts
📍 Mumbai