We are looking for a creative and relationship-driven Influencer Marketing skilled to manage end-to-end influencer campaigns, from creator discovery and campaign planning to execution and performance tracking.
Key Responsibilities
• Identify and onboard relevant influencers (Nano to Macro) based on brand and campaign requirements.
• Develop campaign concepts and presentations based on client briefs.
• Create campaign briefs, manage content calendars and ensure timely delivery.
• Build and maintain strong relationships with influencers and creators.
• Handle fee negotiations, contracts and partnership management.
• Ensure content aligns with brand guidelines, campaign objectives and applicable advertising regulations (ASC guidelines).
• Track campaign performance across reach, engagement and ROI.
Skills and Qualification
• 2–6 years of experience in influencer marketing or a digital/PR agency.
• Bachelor's/Master's degree in Marketing, Communications or Business.
• Strong understanding of Instagram, YouTube, LinkedIn and X, including platform trends and audience behaviour.
• Excellent communication, presentation, negotiation and relationship management skills.
• Familiarity with analytics tools and influencer marketing platforms.
• Knowledge and practical use of AI tools to improve efficiency and campaign delivery.
• Strong organisational skills and ability to work collaboratively in a team.
📌 Influencer & KOL Specialist (India)
🏢 Digillence Solutions
📍 India
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