Company Description: OctaAds Media Pvt. Ltd. is a Gurugram-based performance-driven digital marketing agency specializing in data-driven ad solutions that maximize ROI. The company empowers brands with cutting-edge strategies, high-converting campaigns, and targeted audience insights across digital channels. With an innovative approach and strong focus on measurable outcomes, OctaAds Media builds campaigns that drive sustainable growth. Its commitment to client success and continuous optimization makes it a trusted partner for brands seeking to scale their digital presence and performance.

About the Role
We are looking for an experienced strategic business manager to lead and onboard our CPS (Cost Per Sale) campaigns. The ideal candidate should have strong expertise in affiliate partnerships, client management, and a proven record of driving ROI-focused digital campaigns.

Key Responsibilities
• Partnership Management: o Identify, onboard, and manage brands and advertisers. o Negotiate deals and pricing models to achieve maximum margins. o Maintain solid relationships with key partners to ensure consistent campaign delivery.
• Performance Monitoring: o Track campaign performance through analytics tools and internal dashboards. o Provide insights and data-driven recommendations to improve conversion rates. o Handle daily pacing,



lead validation, and fraud monitoring.
• Team & Client Coordination: o Collaborate with the creative, tech, and operations teams to ensure campaign readiness. o Coordinate with clients to understand goals, share reports, and manage expectations.
• Business Growth: o Identify new business opportunities in CPS models across industries. o Forecast revenue, manage budgets, and ensure consistent profitability. Key Skills & Competencies: Strong understanding of CPS web & mobile marketing models.
• Proficiency in affiliate networks and tracking tools (e.g., HasOffers, Affise, and Trackier).
• Excellent negotiation and communication skills.
• Knowledge of lead generation, conversion funnels, and ad fraud detection.
• Team management and client handling experience.

Qualifications:
• Bachelor’s degree in marketing, business, or a related field.
• 3-8 years of experience in strategic alliance/performance marketing (CPS).
• Proven record of managing budgets and achieving performance targets.
• Has experience of brand onboarding from different industries such as fintech, BFSI, real estate, automobiles, education, health and insurance, etc.
• Expertise: Brand/campaign/agency onboarding for CPS is a must.

📌 Ad sales manager (Gurugram)
🏢 OctaAds Media
📍 Gurugram