Head of BrandLocation: Delhi, on-site only

Experience:
6+ years in brand or marketing roles Employment type: Full-time

About the role
As Head of Brand, you’ll shape and lead the Savorworks brand across every customer touchpoint. This role is not responsible for creating the brand identity and architecture. It is responsible for handholding in in-house execution, and for extending the brand consistently across cafes, retails, collaborations, digital channels, communications, and customer experiences. You’ll develop brand strategy, oversee positioning and identity, lead brand marketing, design, and public relations, and use market research and consumer insights to guide decisions. You’ll also lead a small growing team, and work across the organization. Responsibilities
• Own Savorworks’ brand direction and translate the strategy into explicit, consistent execution.
• Develop and execute brand strategy, positioning, and long-term brand plans.
• Maintain a consistent visual and verbal identity across packaging, retail, digital channels, marketing, and customer communications.
• Plan and lead multi-channel brand marketing initiatives, campaigns, and activations.
• Guide public relations, media relationships, brand storytelling, and reputation management.
• Conduct and apply market research and consumer insights to identify opportunities and inform brand decisions.
• Monitor brand performance and relevant metrics, turning findings into actionable plans.
• Lead and mentor a small team, collaborating with stakeholders across the organization.




• Manage external agencies and partners, providing direction and ensuring high-quality, on-brand work.
• Help every customer interaction reinforce Savorworks’ premium, authentic indulgence positioning. Qualifications
• 6+ years of experience in brand, marketing, or related roles, including experience leading brand initiatives.
• Strong expertise in brand strategy and brand management, including defining positioning and long-term brand direction.
• Experience planning and executing brand marketing campaigns and multi-channel activations.
• Experience using consumer insights, market research, and brand performance metrics to guide strategy.
• Experience in public relations, media engagement, brand reputation, or brand storytelling.
• Strong communication, presentation, and stakeholder-management skills.
• Demonstrated leadership experience, including mentoring team members and managing agencies or external partners.
• A bachelor’s or master’s degree in Marketing, Business, Communications, or a related field.
• Ability to work full-time on-site in Delhi. Preferred qualifications
• Experience in FMCG, food and beverage, or lifestyle.
• Experience with premium or luxury brands. About SavorworksSavorworks Coffee Chocolate is building a premium, authentic indulgence brand. We’re at the beginning of a new chapter: an agency-led branding revamp is underway, and we’re looking for a brand owner to take the refreshed direction forward and extend it across the business.

📌 Head of Brand (New Delhi)
🏢 Savorworks Coffee Chocolate
📍 New Delhi