Company Description SynProSoft is the IT division of New Horizon Media, specializing in delivering high-quality cloud-based solutions using the Zoho Suite of products. Based in Chennai, India, SynProSoft serves small, medium, and growing large enterprises across global markets. As a certified Zoho Premium Partner, the team focuses on understanding customer requirements and offering innovative, cost-effective, and scalable solutions. SynProSoft provides end-to-end consulting and implementation services for ERP, CRM, and custom business solutions, helping organizations achieve faster ROI and adapt to evolving business needs. Role Description The Business Development Executive role is a full-time, in office position based in Chennai. This role is responsible for identifying and pursuing new business opportunities, generating qualified leads, and building a strong sales pipeline for Zoho-based IT solutions. Daily activities include engaging with prospective clients, conducting needs assessments, presenting solution offerings, and coordinating with the technology and delivery teams to align proposals with customer requirements. The Business Development Executive will manage key accounts, maintain ongoing client relationships, monitor market trends,



and support the creation of sales presentations and proposals. The role also involves contributing to revenue growth targets, participating in client meetings and events, and documenting activities in CRM tools. Qualifications
• Candidates should possess skills in New Business Development and Lead Generation to identify opportunities and create a strong pipeline.
• Candidates should possess Business and Account Management skills to nurture client relationships and support long-term partnerships.
• Candidates should possess strong Communication skills for client interactions, presentations, and proposal development.
• Experience in IT services, SaaS products, or cloud-based solutions (preferably Zoho Suite) is beneficial.
• Ability to work with cross-functional teams and translate client requirements into solution offerings.
• Bachelor’s degree in Business, Marketing, IT, or a related field is preferred.
• Prior experience in business development, sales, or customer-facing roles in a B2B environment is an advantage.
• Strong analytical, negotiation, and time management capabilities.

📌 Business Development Executive (Chennai)
🏢 SynProSoft
📍 Chennai