Job Role
- Responsible for developing and driving sales of value-added and frozen food products through Institutional, Contemporary Trade, and E-Commerce channels, focusing on business development, key account management, channel expansion, revenue growth, and profitability.

Key Responsibilities
- Institutional Sales
• Develop institutional business across HoReCa, hotels, restaurants, QSRs, cloud kitchens, catering companies, and food service segments.
• Identify new customers, build relationships with key decision-makers, and drive product sampling, trials, negotiations, and business acquisition. Modern Trade Sales
• Develop and manage business with modern trade chains, supermarkets, and hypermarkets through product listings, SKU expansion, and commercial negotiations.
• Drive promotional activities, shelf visibility, product positioning, and monitor sales performance and product movement. E-Commerce Sales
• Develop and manage sales through online marketplaces, e-commerce platforms, and quick-commerce channels such as Amazon, BigBasket, Blinkit, and Zepto.
• Manage product listings, pricing, promotions, online visibility, inventory availability, and channel-wise sales performance. Business Development & Market Expansion
• Identify new markets, customer segments,



and business opportunities for value-added and frozen food products.
• Develop channel-wise sales strategies, expand customer networks, and conduct market and competitor analysis to identify growth opportunities. Sales Planning & Commercial Management
• Prepare sales plans, forecasts, budgets, and channel-wise revenue targets while monitoring sales performance and profitability.
• Manage pricing, commercial negotiations, credit terms, outstanding payments, and periodic sales MIS. Product & Supply Chain Coordination
• Coordinate with Production, Quality, and Supply Chain teams for product specifications, order execution, and timely deliveries.
• Ensure effective cold-chain management, frozen storage, transportation, shelf life, stock rotation, and customer complaint resolution. Qualification & Experience
• MBA / PGDM in Marketing or Sales; graduation in Food Technology or Agriculture will be an added advantage.
• 6–10 years of experience in sales and business development in FMCG, food processing, or frozen food industry.
• Experience in Institutional Sales (HoReCa / QSR / Food Service), Modern Trade, and E-Commerce channels.
• Strong negotiation, key account management, and business development skills.

📌 Sales Manager (Nashik)
🏢 SAHYADRI FARMS POST HARVEST CARE
📍 Nashik