Key Responsibilities

1. Sales & Business Development

· Achieve monthly, quarterly, and annual sales targets.

· Generate new business opportunities and increase product sales.

· Develop and maintain relationships with existing and new customers.

· Increase product visibility and market share.

2. Market Visit & Retailer Management

· Conduct daily market visits to franchisee, master franchisee, retailers, wholesalers, and distributors.

· Ensure regular product availability at retail outlets.

· Coordinate & help for orders and ensure timely delivery of products (if required).

· Monitor competitor activities, pricing, and promotional schemes.

3. Distributor Management

· Maintain strong relationships with distributors and dealers.

· Ensure proper stock availability and inventory management.

· Follow up on outstanding payments and collections.

· Coordinate with distributors for sales planning and execution.

4. Market Expansion

· Identify current markets and potential customers.

· Increase outlet coverage and product penetration.

· Execute promotional activities and schemes.

· Ensure proper merchandising and product display at outlets.

· Coordinating with the Marketing Team for new markets/franchisees.

5. Reporting & Analysis

· Submit daily sales reports and market visit reports.

· Monitor sales performance against targets.

· Share market feedback and competitor information.





· Prepare sales forecasts and business development plans.

6. Training & Guidance

· Train & Guide Existing Franchisees & New Franchisees

· Train & execute display of the products at all the franchisees.

· Attend Trainings at the head office as and when required to stay updated with the necessary information and skills.

Required Skills & Qualifications

· Graduate in any discipline (in Marketing preferred).

· 1–3 years of experience in FMCG sales preferred.

· Good communication and negotiation skills.

· Strong customer relationship management skills.

· Knowledge of distributor and retail market operations.

· Ability to achieve sales targets.

· Basic knowledge of MS Excel, Google Sheets and sales reporting.

· Willingness to travel within the assigned territory.

Key Performance Indicators (KPIs)

· Monthly sales target achievement.

· New outlet development.

· Retail outlet coverage.

· Distributor sales growth.

· Product availability and visibility.

· Payment collection efficiency.

· Market share and sales growth.

Key Competencies

· Customer relationship management

· Market knowledge

· Sales planning and execution

· Negotiation and convincing skills

· Problem-solving ability

· Time management

· Result-oriented approach

Must Haves-

Bike & Helmet (with license)

📌 Sales Executive (Pune)
🏢 WS Foods Private
📍 Pune