- Own and lead the end-to-end marketing function, from brand strategy to campaignexecution across all channels
- Define and drive the overall marketing strategy in alignment with business goals awareness, acquisition, and retention
- Plan and manage monthly and quarterly marketing calendars, ensuring timely rollouts of campaigns, product launches, and collaborations
- Oversee content, design, and digital marketing teams to maintain consistent brand voice and storytelling across all platforms
- Lead performance marketing (Meta, Google, influencer, email, etc ) track ROI, analyze data, and optimize campaigns for growth
- Build robust community engagement through creative campaigns, partnerships, and on- ground events that resonate with pet parents.