Undertake competition mapping and update central product team on competition product propositions
- Plan and execution of promotional BTL activity in branch catchment area to create visibility. Monitor and review lead conversion from each activity.
- Recruitment of Sales Managers and Sales Officers. Ensure productivity of Sales Managers and Sales Officers
- Maintain Cost of acquisition within norms
- To achieve branch direct sales targets (disbursement and book outstanding)
- Building healthy and profitable portfolio for the Gold Loan Business.
- Keep track of collection and recovery and ensure delinquency remain below permissible limits.
Sales process management in FMCG/ Direct sales company
- Gold loan Sales process & Marketing
- Gold loan process understanding
- BTL Marketing activity
- Process understanding ,KYC Knowledge ,Understanding of the documentation required, Product /Competition Knowledge
Preferred candidate profile
Minimum 3-5 years of experience in direct/channel sales & marketing
- Experience in collection and auction will be preferred
- Gold loan experience in previous assignment will be preferred.
Role: Area / Territory Manager, Industry Type: NBFC, Department: BFSI, Investments & Trading, Employment Type: Full Time, Permanent Role Category: Lending Education UG: Any Graduate Key Skills Skills highlighted with ‘‘ are preferred keyskills Gold LoanGold Loan SalesTeam Handling Business DevelopmentSales