This is not a templated outreach role - we re looking for someone who can think, experiment, and build smart positioning for different ICPs.
If you enjoy figuring out what messaging works, experimenting with tools, and breaking into high-growth companies, this role is for you.
` What You ll Own : `
- Outbound Strategy & Execution
- Identify and segment ICPs across startups and tech companies.
- Build targeted LinkedIn and email outreach campaigns.
- Craft personalized messaging based on company stage, hiring patterns, and pain points.
- Continuously test positioning and iterate based on response rates.
- Tool Stack & Automation
- Work with tools like Lusha, HubSpot, Tracxn, Instantly, Dripify (or similar).
- Build lead lists and manage CRM hygiene.
- Experimentation & Positioning
- Identify unconventional approaches to improve response rates.
- Develop different positioning angles for different ICPs.
- Analyze campaign performance and optimize based on data.
- Company Engagement
- Initiate conversations with founders, HR leaders, and hiring managers.
- Qualify leads and create solid handoffs to the Partnerships team.
- Build early-stage relationships through smart follow-ups. What We re Looking For :
- 0 - 2 years in SDR, outbound sales, growth, or startup roles.
- Strong written communication skills (email + LinkedIn).
- Comfort working with sales automation and prospecting tools (or ability to learn fast).
- Analytical mindset - understands campaigns, metrics, and iteration.
- High ownership and bias for experimentation.
- Curious, resourceful, and execution-driven. `Who Will Thrive : `
- Someone who enjoys building systems from scratch.
- Comfortable testing, failing, and iterating quickly.
- Enjoys figuring out messaging psychology.
- Wants to grow into Sales, Growth, or Partnerships roles.
...
📌 Startup Sales Development Representative (SDR) (Bengaluru)
🏢 Newton School
📍 Bengaluru
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