Social Media Manager (Full-Time)

About the Role

Mini Mavericks is a preschool and early learning centre that believes in nurturing curious, confident children. We are looking for a creative, reliable and organised Social Media Manager who can capture the everyday magic of our classrooms and turn it into content that parents love. In addition to managing the school's social presence, you will support the founder's personal parenting platform, Parenting with D (@parentingwithd), which shares expert parenting insights.

Key Responsibilities1. Photography & Videography

- Capture high-quality photos and videos of daily classroom activities, events, celebrations and milestones.
- Follow the school's child-safety and photo-consent guidelines at all times.
- Organise and maintain a well-labelled library of approved photos and videos.
- Perform basic editing, colour correction and trimming of raw footage.

1. Daily Instagram Stories (Mini Mavericks)

- Plan and post Instagram Stories every day, covering classroom moments, activities, announcements, reminders and behind-the-scenes glimpses.
- Use polls, questions, stickers, highlights and links to boost engagement.
- Maintain and update Story Highlights (e.g. admissions, events, testimonials, FAQs).

1. Reels & Feed Content (Mini Mavericks)

- Conceptualise, shoot, edit and publish 3 Reels per week.
- Design Reels, carousels and static posts that match the school's brand look and tone.
- Use trending audio, formats and hooks appropriately without compromising the school's values.
- Write clear, warm and engaging captions with relevant hashtags and calls to action.

1. Parenting with D (@parentingwithd)

- Support content creation for the Parenting with D page: filming, editing and designing posts, Reels and carousels based on topics provided by the founder.




- Maintain a consistent visual identity and posting schedule for the page.
- Help repurpose content across formats (e.g. Reel to carousel to Story).
- Keep content aligned with the founder's expert voice and messaging.

1. Planning, Community & Reporting

- Create a monthly content calendar for both accounts and share it for approval in advance.
- Respond to comments and DMs promptly and politely, and flag admission enquiries to the admissions team.
- Track performance (reach, engagement, followers, enquiries generated) and share a monthly report with insights and recommendations.
- Stay updated on social media trends, platform changes and best practices.
- Support special campaigns, admission drives and events with creative content.

Required Qualifications & Skills
- 1–3 years of experience in social media management or content creation (freshers with a strong portfolio may be considered).
- Hands-on experience with photography and videography (smartphone or camera).
- Strong video editing skills using tools such as CapCut, InShot, Adobe Premiere Rush or similar.
- Proficiency in design tools such as Canva (Adobe Express or Photoshop is a plus).
- Strong understanding of Instagram: Stories, Reels, carousels, algorithm and insights.
- Excellent written English (Hindi is a plus) with a flair for engaging captions.
- Valuable sense of visual aesthetics, storytelling and attention to detail.
- Ability to manage deadlines and work independently.
- Comfortable working around young children,



with patience and warmth.

Preferred (Not Mandatory)
- Experience in education, parenting, child-care or lifestyle content.
- Basic knowledge of Meta Business Suite and scheduling tools.
- Familiarity with basic SEO, hashtag research and paid promotion (Meta Ads).
- iPhone 14 and above will be preferred.
- Own camera or gimbal equipment (the school will provide the necessary equipment).

Personal Attributes
- Creative, curious and proactive.
- Trustworthy and sensitive to child privacy and confidentiality.
- Professional, well-organised and dependable.
- Open to feedback and quick to learn.
- Team player who works well with teachers, admin staff and leadership.

Working Hours & Expectations
- Full-time, 5 days a week, events that fall on Saturdays will be working but will be compensated later. 9am to 5pm
- Daily presence at the centre for content capture, with flexibility for events, celebrations and occasional weekends.

Key Performance Indicators (KPIs)
- Daily Stories posted consistently.
- 3 Reels delivered every week on schedule.
- Monthly growth in engagement, reach and followers on both accounts.
- Number of admission enquiries generated through social media.
- Adherence to the content calendar and brand guidelines.

How to Apply Send your resume, portfolio or links to your best work (Reels, Stories, designs) and a short note on why you would be a great fit to [email protected] with the subject line "Application – Social Media Manager".

Pay: ₹25,000.00 - ₹35,000.00 per month

Ability to commute/relocate

- Noida, Uttar Pradesh: Reliably commute or planning to relocate before starting work (Required)

Education:
- Bachelor's (Required)

Location:
- Noida, Uttar Pradesh (Required)

Work Location: In person

📌 Social Media Manager (Noida)
🏢 Mini Mavericks Early Learning Centre
📍 Noida