Company Description Kapsons Fashion, founded in 1989, is a pioneering fashion retail organization in North India, known for introducing international brands to the region and creating a one-stop global fashion destination. Kapsons has become one of the largest and most recognized retail chains in North India. Team members join a dynamic, brand-focused environment with opportunities to contribute to a growing retail presence.

Role Description This full-time, in office Social Media Manager role is based in Chandigarh.

The Social Media

Manager will plan, create, and publish content across social media platforms to strengthen brand presence, increase engagement, and support sales and marketing initiatives.

Responsibilities include managing daily posting schedules, monitoring performance metrics, optimizing campaigns. The role involves collaborating with marketing, retail, and design teams to run social media campaigns, align content with promotions and brand guidelines, and maintain a consistent visual and verbal identity.

The Social Media

Manager will also stay updated on trends, competitor activity,



and platform best practices to refine strategy and drive measurable growth in followers and conversions.

Qualifications

- Candidates should possess strong Social Media Management skills to manage platforms and improve reach and engagement.
- Candidates should possess effective Communication and Writing skills to create clear, engaging, and brand-aligned content.
- Candidates should possess Content Strategy skills to plan campaigns, calendars, and platform-specific messaging.
- Candidates should demonstrate creativity, attention to detail, and an understanding of fashion and retail audiences.
- Candidates should be comfortable working on-site in Chandigarh and collaborating with cross-functional teams.
- A bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience, is preferred.
- Prior experience as a Social Media Manager or similar role in retail, fashion, or lifestyle brands will be an advantage.

📌 Social Media Manager (Chandigarh)
🏢 Kapsons
📍 Chandigarh