We are seeking a Content Strategy Lifecycle Consultant with deep expertise in content operations content supply chains and content transformation This individual will help clients design and optimize endtoend content ecosystems spanning strategy ideation creation management activation distribution measurement and continuous optimization The role requires a clear point of view on how Generative AI Agentic AI Content Intelligence and AIpowered workflows are transforming the content lifecycle
Key Responsibilities
Lead content transformation and content supply chain consulting engagements
Map and optimize planning creation review approval localization activation measurement and optimization processes
Design futurestate content operating models enabled by AI automation and intelligent workflows
Identify opportunities to reduce production costs accelerate speedtomarket improve asset reuse and enhance content effectiveness
Develop points of view on Generative AI Agentic Content Operations Dynamic Content Assembly Content Intelligence and personalized content experiences
Facilitate workshops across marketing creative content legal technology and operations teams support proposals and executive presentations
Desired Background
Content strategy digital transformation marketing operations or content operations consulting organizations
Creative agencies and content production organizations with largescale delivery experience
Enterprise marketing teams responsible for content supply chain transformation DAM CMS or marketing operations
Adobe Salesforce Sitecore Aprimo Acquia Contentful Optimizely Bynder or similar technology ecosystems
Skills Required
Content strategy and planning audiencecentric planning editorial operations omnichannel strategy taxonomy metadata information architecture and content governance
Content operations endtoend content lifecycle and supply chain design workflow optimization creative operations review and approval localization asset reuse and operating model design
AIenabled content strategy use of AI for trend identification audience and intent analysis topic generation content gap analysis and editorial planning
AIenabled content creation Generative AI platforms prompt engineering AIassisted copy image and video production scalable generation workflows and humanintheloop quality controls
AIenabled management and governance automated tagging metadata classification search rights management provenance brand safety responsible AI compliance and quality governance
AIenabled activation and personalization energetic content assembly nextbestcontent journey orchestration realtime decisioning and personalization at scale
AIenabled measurement and optimization content intelligence performance analytics attribution predictive optimization and closedloop learning using performance data
Agentic content operations agentic production workflows autonomous orchestration multiagent content ecosystems and human AI operating models
Technology platforms DAM CMS marketing automation CDPs Adobe Experience Manager Contentful Sitecore Optimizely Acquia Bynder Aprimo or similar ecosystems
Consulting skills executive stakeholder management workshop facilitation structured problem solving business case development executive storytelling and transformation roadmaps
Desired Experience
815 years in content strategy content operations marketing operations digital transformation or customer experience consulting
Proven experience designing or transforming enterprise content supply chains
Experience working across creative marketing content legal data and technology teams
Experience with DAM CMS content operations AIenabled workflows and enterprise governance
Ability to advise senior marketing and digital leaders and translate strategy into practical roadmaps
What Success Looks Like A trusted advisor who transforms fragmented manual content processes into an AIenabled content supply chain This individual helps clients accelerate production improve quality increase asset reuse enable personalization at scale and establish a continuous learning loop that improves content effectiveness over time
PRIORITY PROFILE
Prioritize candidates who have led content supply chain transformation not only content creation programs The ideal candidate can articulate how Generative AI Agentic AI Content Intelligence DAM content operations and personalization will reshape how enterprises plan create govern distr
Mandatory Skills : BA - Process Consulting, Contact center business consulting, Experience Consultant/Strategist