13 Nov
|
Katyayani Organics
|
Bhopal
13 Nov
Katyayani Organics
Bhopal
– Senior Graphic Designer
Location: Bhopal, Madhya Pradesh
Department: Marketing & Creative
Employment Type: Full-Time (On-site)
Experience: 3 to 5 Years
About the Role
Katyayani Organics is looking for a highly creative, innovative, and experienced Senior Graphic Designer with strong expertise in CorelDRAW, Adobe Creative Suite, Canva, and AI-powered design tools.
The ideal candidate should have a strong understanding of branding, packaging design, visual storytelling, and digital marketing creatives. We are looking for a forward-thinking designer who can combine traditional graphic design expertise with modern AI technologies to create original, high-quality, and impactful visual content.
The candidate will be responsible for leading the visual direction of the brand, developing creative concepts, maintaining brand consistency, and delivering engaging designs across digital and print platforms. The role also involves collaborating with marketing and product teams and mentoring junior designers.
Key Roles & Responsibilities
- Creative Concept Development & Visual Storytelling: Translate marketing objectives and business requirements into creative, engaging, and visually appealing designs.
- CorelDRAW & Vector Designing: Create professional vector illustrations, branding assets, product packaging, layouts, and print-ready designs using CorelDRAW.
- AI-Powered Design & Creative Development: Leverage AI tools such as ChatGPT, Freepik AI, Magnific AI, and Adobe Photoshop Generative Fill for image generation, creative concept development, image enhancement, and upscaling.
- Brand Identity & Packaging Design: Develop and maintain consistent brand identity across product packaging, marketing materials, and digital platforms.
- Original & Innovative Designs: Create unique, customized designs beyond standard templates, ensuring originality and alignment with brand guidelines.
- Digital & Print Media Designing: Develop high-quality creatives for social media campaigns, websites, digital advertisements, emailers, brochures, flyers, banners, presentations, and other marketing collaterals.
- Image Editing & Enhancement:
Perform advanced photo retouching, image manipulation, compositing, and visual effects to enhance design quality.
- Cross-Functional Collaboration: Work closely with marketing, content, product, and sales teams to understand requirements and deliver creative solutions within deadlines.
- Team Leadership & Mentorship: Guide junior designers, review their work, and ensure quality and consistency across all creative outputs.
- Print Production & Execution: Prepare production-ready files and coordinate with printing vendors to ensure accurate and high-quality output.
Required Software Skills & Weightage Candidates should have strong hands-on experience in the following software and tools:
CorelDRAWVector illustration, packaging design, layout design, pre-press preparationn, 30%
Adobe PhotoshopAdvanced photo editing, retouching, compositing, image manipulation ,20%
Adobe IllustratorVector graphics, branding assets, icon design, typography, 20%
CanvaMarketing collaterals, social media creatives, presentations, quick layouts, 15%
AI Design ToolsPrompt engineering, AI image generation, image enhancement, upscaling, 15%
Total100%AI Tools – Preferred Expertise
Hands-on experience with the following AI-powered tools will be highly preferred:
- ChatGPT – Creative ideation, prompt development, and design assistance.
- Freepik AI – AI image generation and creative assets.
- Magnific AI – Image enhancement and upscaling.
- Adobe Photoshop Generative Fill – AI-powered image editing and manipulation.
- Other AI image-generation and creative automation tools.
Required Skills & Qualifications
- Bachelor's degree in Graphic Design, Visual Communication, Fine Arts, or a related field.
- Minimum 5+ years of professional experience in graphic design, preferably in a senior-level role.
- Advanced to expert-level proficiency in CorelDRAW.
- Strong working knowledge of Adobe Photoshop, Adobe Illustrator, and Canva.
- Practical experience with AI-powered design tools and prompt engineering.
- Strong portfolio showcasing branding, product packaging, visual communication, and marketing creatives.
- Excellent understanding of typography, colour theory, composition, layouts, and visual hierarchy.
- Ability to develop original creative concepts rather than relying on ready-made templates.
- Strong visual storytelling, creative thinking, and problem-solving skills.
- Excellent communication and team collaboration skills.
- Fluency in English and Hindi.
- Ability to manage multiple projects, prioritize tasks, and meet deadlines.
- Experience in mentoring junior designers will be an added advantage.
Preferred / Additional Skills
- Knowledge of Motion Graphics and Animation.
- Understanding of UI/UX Design and website design principles.
- Experience in print production and vendor coordination.
- Basic knowledge of HTML and CSS.
- Experience designing creatives for FMCG, agrochemical, agriculture, or consumer brands.
Portfolio Requirement Candidates must share a solid and updated portfolio demonstrating their expertise in:
- Product Packaging & Branding Design
- Social Media & Digital Marketing Creatives
- Vector Illustration & Graphic Design
- AI-Generated Visuals and Creative Projects
- Print Media & Marketing Collaterals
Important: We are looking for a designer who combines strong fundamentals in graphic design with practical AI expertise and can independently manage creative projects from concept development to final execution. My recommendation: Keep the CorelDRAW weightage at 30% and AI tools at 15%, as this makes it clear that you need a strong traditional graphic designer who can also use AI effectively, rather than someone who only generates AI images.eam members.
Pay: ₹500,000.00 - ₹600,000.00 per year
Work Location: In person
📌 Senior Graphic Designer (Bhopal)
🏢 Katyayani Organics
📍 Bhopal