We Are Hiring | Digital Marketing Executive

Location: Kolkata

Position: Digital Marketing Executive

Job Type: Full-time

Salary: ₹20,000–₹25,000 per month

Experience: 1–3 years preferred

We are looking for a proactive and detail-oriented Digital Marketing Executive with hands-on experience in lead generation, WhatsApp marketing, CRM management and digital customer engagement.

Key Responsibilities:

- Generate, qualify, assign and track leads from various digital channels.
- Plan and execute WhatsApp marketing campaigns to drive customer engagement and lead conversions.
- Manage Google Business Profile reviews, customer feedback and online reputation.
- Monitor chatbot interactions, update automated responses and capture customer enquiries.
- Handle Instagram enquiries, comments and community engagement.
- Maintain accurate lead records and customer interactions in CRM software.
- Coordinate with sales teams and store managers to ensure timely lead follow-ups.
- Prepare regular MIS reports on lead generation,



campaign performance and conversions.

Required Skills & Qualifications:

- 1–3 years of relevant experience in digital marketing, lead generation or CRM operations.
- Practical knowledge of WhatsApp Business, Meta Business Suite and Google Business Profile.
- Experience in lead tracking, customer engagement and CRM management.
- Familiarity with chatbot tools and marketing automation will be an advantage.
- Proficiency in MS Excel or Google Sheets.
- Solid communication, organisational and analytical skills.

Preferred Industry: Retail, Furniture, Home Décor, Interiors or Consumer-Facing Businesses. Interested candidates may share their updated CV at [email protected] with the subject line Application – Digital Marketing Executive.

Pay: ₹20,000.00 - ₹25,000.00 per month

Benefits

- Leave encashment
- Paid sick time
- Provident Fund

Work Location: In person

📌 Senior Digital Marketing Executive (Kolkata)
🏢 NWC Talent Solutions
📍 Kolkata