Job Role -

Responsible for developing and driving sales of value-added and frozen food products through Institutional, Modern Trade, and E-Commerce channels, focusing on business development, key account management, channel expansion, revenue growth, and profitability.

Key Responsibilities -

Institutional Sales

- Develop institutional business across HoReCa, hotels, restaurants, QSRs, cloud kitchens, catering companies, and food service segments.
- Identify new customers, build relationships with key decision-makers, and drive product sampling, trials, negotiations, and business acquisition.

Modern Trade Sales

- Develop and manage business with modern trade chains, supermarkets, and hypermarkets through product listings, SKU expansion, and commercial negotiations.
- Drive promotional activities, shelf visibility, product positioning, and monitor sales performance and product movement.

E-Commerce Sales

- Develop and manage sales through online marketplaces, e-commerce platforms, and quick-commerce channels such as Amazon, BigBasket, Blinkit, and Zepto.
- Manage product listings, pricing, promotions, online visibility, inventory availability, and channel-wise sales performance.

Business Development & Market Expansion

- Identify new markets, customer segments,



and business opportunities for value-added and frozen food products.
- Develop channel-wise sales strategies, expand customer networks, and conduct market and competitor analysis to identify growth opportunities.

Sales Planning & Commercial Management

- Prepare sales plans, forecasts, budgets, and channel-wise revenue targets while monitoring sales performance and profitability.
- Manage pricing, commercial negotiations, credit terms, outstanding payments, and periodic sales MIS.

Product & Supply Chain Coordination

- Coordinate with Production, Quality, and Supply Chain teams for product specifications, order execution, and timely deliveries.
- Ensure effective cold-chain management, frozen storage, transportation, shelf life, stock rotation, and customer complaint resolution.

Qualification & Experience

- MBA / PGDM in Marketing or Sales; graduation in Food Technology or Agriculture will be an added advantage.
- 6–10 years of experience in sales and business development in FMCG, food processing, or frozen food industry.
- Experience in Institutional Sales (HoReCa / QSR / Food Service), Modern Trade, and E-Commerce channels.
- Solid negotiation, key account management, and business development skills.

📌 Sales Manager (Nashik)
🏢 SAHYADRI FARMS POST HARVEST CARE
📍 Nashik