Job highlights

- 3+ years in Product Management (D2C/ e-commerce preferred). Solid understanding of D2C funnels and metrics.
- We are looking for a Product Manager to drive growth,conversion,and customer experience for our D2C business
- Experience in high-growth startups or consumer brands.

Role Overview We are looking for a Product Manager to drive growth, conversion, and customer experience for our D2C business. You will own the end-to-end product lifecycle across website /app, focusing on user journeys, funnel optimization, and revenue impact.

Key Responsibilities

1. Product Ownership

- Own D2C product roadmap aligned with business goals (revenue, CAC, LTV)
- Manage website/app experience (landing checkout post-purchase)
- Collaborate with design, engineering, and marketing teams

2. Conversion Rate Optimization (CRO)

- Analyze funnel metrics (traffic add-to-cart checkout purchase)
- Run A/B tests to improve conversion rates
- Optimize PDP, cart, checkout flows

3. Growth Retention

- Work on retention strategies (repeat purchase, subscriptions, loyalty)
- Improve customer lifecycle (onboarding, engagement, reactivation)
- Partner with CRM team for campaigns (email, WhatsApp, push)

4. Data Analytics

- Track key KPIs: Conversion Rate, AOV, CAC, LTV, retention rate
- Use tools like Google Analytics, Mixpanel,



or similar
- Translate data into actionable product decisions

5. Martech Integrations

- Work with tools like Shopify / custom CMS
- Integrate payment gateways, logistics, analytics, CRM tools
- Improve performance (page speed, mobile UX)

6. Stakeholder Management

- Coordinate with marketing, supply chain, and customer support
- Align product initiatives with business priorities

Key Requirements

- 3+ years in Product Management (D2C/ e-commerce preferred)
- Strong understanding of D2C funnels and metrics
- Experience with A/B testing and CRO
- Analytical mindset with hands-on data tools experience
- Familiarity with Shopify or similar platforms is a plus
- Strong communication and execution skills
- Experience in high-growth startups or consumer brands
- Knowledge of performance marketing (Meta, Google Ads)
- Basic understanding of SQL or data tools

Working Conditions

- Environment: Office setting
- Full-time position, Monday to Friday

Disclaimer : This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

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