Job highlights

- Experience managing the lead funnel and optimizing sales and marketing alignment. Proactive,self-motivated professional with strong project management and cross-functional collaboration skills. About Aumni Techworks: Aumni Techworks,established in 2016,is a Software Services Company that partners with Product companies to build and manage their dedicated teams in India

Job Summary We are seeking a hands-on Marketing Operations Manager who thrives at the intersection of technology, data, and scalable growth In this role, you will play a critical part in driving our marketing infrastructure, campaign operations, and performance analytics

Youll own and optimize our marketing tech stack?including HubSpot, Salesforce, Gong, and 6sense?while partnering closely with Sales, RevOps, and Demand Generation to ensure smooth lead management, efficient operations, and impactful reporting

Key Responsibilities

Tech Stack & Systems Management

Administer and optimize marketing systems including HubSpot, Salesforce integrations, Gong, and 6sense

Design and implement campaign workflows, lead scoring, routing, and nurture streams within HubSpot

Ensure seamless integrations and real-time data synchronization across platforms

Data, Analytics & Attribution

Build and maintain dashboards tracking campaign performance, funnel metrics, and pipeline contribution

Own marketing attribution models to evaluate the impact of multi-channel campaigns

Uphold data integrity across systems and implement hygiene protocols

Lead Lifecycle & Campaign Execution

Manage end-to-end lead lifecycle processes from acquisition to sales handoff via Salesforce

Partner with Demand Generation and ABM teams to activate audience segmentation and personalized outreach

Provide technical support for campaigns, including form creation, list segmentation, UTM strategy, and platform integrations

Cross-Functional Collaboration





Act as the go-to expert for marketing operations best practices

Work closely with Sales, RevOps, and Product Marketing to drive GTM alignment and operational efficiency

Develop training materials and documentation for internal stakeholders on systems and processes

Requirement

58+ years of marketing operations experience, preferably in a B2B SaaS or high-growth tech company

Hands-on expertise with HubSpot (Marketing Hub) and Salesforce; experience with 6sense and Gong is highly desirable

Proven ability to build and scale marketing automation workflows and reporting from scratch

Strong analytical mindset with a deep understanding of marketing metrics, attribution, and data storytelling

Experience managing the lead funnel and optimizing sales and marketing alignment

Proactive, self-motivated professional with solid project management and cross-functional collaboration skills

About Aumni Techworks

Aumni Techworks, established in 2016, is a Software Services Company that partners with Product companies to build and manage their dedicated teams in India

So, while you are working for a services company, you are working within a product team and growing with them

We do not take projects, and we have long term (open ended) contracts with our clients

When our clients sign up with us, they are looking at a multi-year relationship For e g

Some of the clients we signed up 8 or 6 years, are still with us

We do not move people across client teams and there is no concept of bench

At Aumni, we believe in quality work, and we truly believe that Indian talent is at par with someone in NY, London or Germany

300+ and growing

Benefits of working at Aumni Techworks:

Our award-winning culture reminds us of our engineering days

Medical insurance (including Parents), Life and disability insurance

24 leaves + 10 public holidays + leaves for Hospitalization, maternity, paternity and bereavement

On site Gym, TT, Carrom, Foosball and Pool table

Hybrid work culture

Fitness group / rewards

Friday Socials, Annual parties, treks

📌 Marketing Operations Manager (Pune)
🏢 Aumni Techworks
📍 Pune