Product Marketing and Demand Generation

**

*Pune, India · In-office · Full-time direct hire

*

About Loopr AI

Loopr AI builds AI-powered visual inspection and analytics solutions for manufacturers. We help factory teams detect defects, improve yield and throughput, reduce waste and make better decisions on the factory floor.

About the role

We’re hiring a Marketing & HR Manager to lead product marketing, marketing communications and demand generation, and to manage HR for our India operations. You’ll turn technical product capabilities into transparent business cases for manufacturers, run campaigns that create qualified opportunities, and work with Sales through to deal close. You’ll also own the hiring process in Pune and be the day-to-day HR point of contact for our India team.

Marketing and demand generation

- Work with Product, Sales and Customer Success to understand what customers gain from using Loopr AI. Turn improvements in quality, yield, throughput and operating risk into clear messaging for technical buyers and executives.
- Plan and run inbound campaigns and product launches across email, LinkedIn, the website and industry events. Own the website, marketplace listings and social channels, and use search and conversion data to improve their performance.
- Create white papers, blog posts, case studies, landing pages and business value calculators. Equip Sales with decks, playbooks, demo scripts and materials that address buyer objections.
- Plan marketing before, during and after trade shows and industry events. Coordinate follow-up with Sales so event conversations turn into qualified opportunities.




- Define lead qualification and follow-up with Sales. Stay involved as leads progress through demos, evaluations and proposals, and track qualified leads, pipeline value, conversion rates and closed-won revenue in the CRM.
- Use customer feedback and competitive insights to refine buyer personas and positioning. Keep the brand voice consistent across channels.

HR management for India operations

- Own end-to-end recruitment, from writing job descriptions and posting roles on Wellfound to sourcing, screening, interviewing and managing the offer process with hiring managers.
- Lead onboarding and serve as the first point of contact for employee questions and concerns. Support managers with performance review cycles and follow-up, and help build a positive team culture.
- Manage relationships with recruitment agencies, benefits providers and facilities vendors. Negotiate terms where needed and track agreed services.
- Maintain confidential employee records and keep HR policies and processes current. Coordinate with leadership and external advisers on Indian employment requirements.
- What we’re looking for
- 4–8 years of relevant B2B marketing experience, ideally in software, AI or manufacturing,



with hands-on ownership of product marketing or demand generation.
- A proven record of personally leading campaigns that generated qualified leads, created sales opportunities and contributed to signed deals. You can explain what you owned, how you worked with Sales through the buying process and what results you achieved.
- Strong writing and presentation skills, with the ability to make technical topics clear and commercially relevant.
- Experience with a CRM, website content management, LinkedIn campaigns and marketing analytics. Familiarity with SEO and marketing automation is a plus.
- Hands-on experience managing recruitment and supporting core HR processes such as onboarding, employee relations or performance reviews. Sound judgment when handling confidential information and confidence working with candidates, employees and vendors.
- A technical or engineering background, or experience in industrial technology, computer vision or manufacturing, is a plus.

Why join Loopr AI

You’ll shape how Loopr AI goes to market and help build the team behind it. You’ll work directly with Product, Sales and customers on real manufacturing problems and see how your campaigns translate into pipeline and revenue.

How to apply

Apply through Wellfound with your résumé. Share one B2B campaign you led that contributed to a signed deal. Tell us who you targeted, what you owned, how you worked with Sales and what results you can share. Anonymized figures or ranges are welcome. Also tell us briefly which recruitment and HR responsibilities you’ve handled directly.

📌 Marketing & HR Manager (Pune)
🏢 Loopr AI
📍 Pune