Company: RCM Bharat Pvt. Ltd.

Department: Marketing & Business Development

Job Location: Noida, Uttar Pradesh (Field-Based Role)

Employment Type: Full-Time

Experience Required: 1–4 Years (Freshers with strong communication skills may also apply)

Reporting To: Business Development Manager / Management

Industry: Healthcare Services / Revenue Cycle Management (RCM)

About the Company

RCM Bharat Pvt. Ltd. is a healthcare services company headquartered in Noida, specialising in Revenue Cycle Management (RCM), medical billing, medical coding, insurance claims management, denial management, and healthcare support services.

The company works with hospitals, clinics, diagnostic centres, and other healthcare organisations to improve operational efficiency, streamline revenue processes, and strengthen financial performance.

Job Summary

We are looking for an energetic, self-motivated, and result-oriented Marketing Executive to develop new business opportunities and expand RCM Bharat's presence in the healthcare sector.

The candidate will be responsible for identifying prospective clients, conducting hospital and corporate visits, presenting the company's services, generating qualified leads, and supporting client acquisition.

This is primarily a field marketing and business development position requiring regular interaction with hospital administrators, healthcare professionals, and other key decision-makers.

Key Responsibilities1. Business Development & Lead Generation

Identify prospective clients, including hospitals, nursing homes, clinics, diagnostic centres, and healthcare institutions.

Generate qualified business leads through field visits, cold calling, referrals, networking, and market research.

Develop and maintain a structured pipeline of prospective clients.

Arrange business meetings with hospital management and other decision-makers.

1. Hospital & Corporate Marketing

Conduct regular visits to hospitals, healthcare facilities, and corporate organisations. Establish relationships with hospital directors, administrators, medical superintendents, finance heads, and other relevant decision-makers.





Identify client requirements and coordinate with internal teams to develop suitable service proposals.

Participate in healthcare exhibitions, conferences, networking events, and promotional activities when required.

1. Client Relationship Management

Develop and maintain professional relationships with existing and prospective clients. Coordinate meetings, presentations, and follow-up discussions.

Understand client concerns and communicate them accurately to the relevant departments.

1. Market Research & Competitor Analysis

Monitor healthcare industry developments and identify potential markets for business expansion. Collect information regarding competitors, market requirements, and prospective clients.

Identify new business opportunities in healthcare outsourcing and RCM services.

Provide regular market feedback to management.

1. Reporting & Coordination

Maintain accurate records of field visits, client meetings, leads, and follow-up activities. Update the CRM system or prescribed reporting formats regularly.

Submit daily activity reports and weekly business development updates.

Coordinate with internal operations, technical, and management teams for proposals and client discussions.

Ensure timely follow-up and closure of assigned business opportunities.

Eligibility & Qualifications

Educational Qualification

Bachelor's degree in Business Administration, Marketing, Healthcare Management, Pharmacy, Life Sciences, or a related discipline.

MBA in Marketing or Healthcare Management will be an added advantage.

Experience

1–4 years of experience in field marketing, corporate sales, or business development.

Experience in hospitals, healthcare services, pharmaceuticals, diagnostic services, medical equipment, insurance, or RCM will be preferred.

Candidates with Medical Representative (MR)



experience and established healthcare industry contacts are encouraged to apply.

Freshers with strong communication skills and an aptitude for field sales may also be considered.

Required Skills & Competencies

Strong communication and interpersonal skills.

Ability to approach and engage senior healthcare professionals and decision-makers.

Valuable presentation, negotiation, and relationship-building skills.

Experience in lead generation, client acquisition, and business development.

Basic proficiency in Microsoft Excel, Word, and PowerPoint.

Proficiency in Hindi and English. Knowledge of regional languages will be an advantage.

Key Performance Indicators (KPIs)

Performance will be evaluated against defined business development parameters, including:

Number of qualified leads generated.

Number of hospital and corporate visits completed.

Meetings conducted with relevant decision-makers.

Number and value of business opportunities developed.

Lead-to-client conversion rate.

Achievement of monthly and quarterly business development targets.

Quality and timeliness of reporting and follow-up activities.

Development and retention of client relationships.

Additional Requirements

Willingness to undertake regular local and outstation travel as required.

Ability to independently plan and execute field visits.

Professional conduct when representing the company.

A valid driving licence and access to a personal vehicle will be an added advantage.

Willingness to travel to assigned territories depending on business requirements.

Compensation & Benefits

Salary will be commensurate with the candidate's qualifications, experience, and suitability for the role.

Performance-based incentives and travel reimbursement may be provided as per company policy.

How to Apply

Interested candidates may send their updated CV to:

Email: [email protected]

Subject: Application for Marketing Executive – RCM Bharat

Website: www.rcmbharat.co

Office Address: A-60, Sector 2, Noida, Uttar Pradesh – 201301.

Pay: ₹30,000.00 - ₹45,000.00 per month

Benefits

- Flexible schedule

Work Location: In person

📌 Marketing Executive (Noida)
🏢 RCM Bharat
📍 Noida