We are seeking a Market Research analyst who will be responsible for driving analytics and strategy to support Netenrichs sales and marketing efforts.
- You will be aligned with our Insights & Intelligence vertical of Sales Enablement team and help us generate insights to deliver value to our sales & marketing team.
- You will use B2B buyer intent tools and external sources to build intel on potential customers and identify their pain points, investment focus areas, recent developments etc.
- You will determine the key stakeholders to target in any account, identify their character attributes, persona type, buying behavior, and any other relevant information required.
- You will be given an prospect to identify market & industry trends, build IT spend & usage analysis, and find areas of need that aren't currently being met.
- You will also be measuring the impact of such insights on campaign performance, identify bottlenecks if any, & provide actionable insights & recommendations to improve campaign performance efficiency.
Preferred Skills:
- Ability to take analysis and communicate key findings or learnings in impactful way b.Sound business judgment
- Strategic and analytical capabilities
- Critical thinker
- Ability to prioritize and multitask
- Ability to adapt to a fast-moving environment
- Strong communicator (written and verbal)