About the Role

We are looking for a commercial leader to grow advertising revenue and brand partnerships across EazyDiner. EazyDiner has one of the few true dining-intent audiences in Indian consumer tech. You will build advertiser and agency relationships, develop campaigns that meet their objectives, and work with Product, Technology and commercial teams to shape our advertising solutions.

Key Responsibilities The main responsibilities include:

- Set the non-endemic growth plan: Prioritise opportunities, define commercial plans and targets, and build the go-to-market approach.
- Drive sales and partnerships: Build the brand and agency pipeline; own pitching, negotiation and campaign closure.
- Grow client relationships: Understand advertiser objectives, lead account planning, review campaign results and secure renewals or expanded spend.
- Shape advertising solutions: Partner with Product, Technology and Analytics on formats, packages, pricing and measurement.
- Build reliable execution: Coordinate teams on campaign delivery and reporting; use market and campaign learnings to improve the operating approach. Identify opportunities to complement restaurant advertising where relevant.

Key Success Metrics

- Monthly non-endemic ad revenue against target, split between new and repeat advertisers.
- Active non-endemic advertisers, repeat-spend rate and average spend per active advertiser.
- Ad profitability: Contribution margin and net revenue per available ad impression.
- Advertiser returns: Campaign performance against agreed KPIs, while keeping core GMV,



conversion and CX within agreed guardrails.

Key Competencies for the Role

Behavioral Competencies

- Commercial judgement: Prioritises opportunities and balances advertiser value with EazyDiner’s business and diner experience.
- Builder’s mindset: Creates structure in ambiguous situations and follows through.
- Stakeholder management: Builds trust with agency and brand teams and aligns cross-functional teams.

Technical Competencies

- Media and agency ecosystem: Understands how brand budgets are planned, briefed and bought.
- Advertising solutions: Shapes packages, pricing, formats and measurement around campaign objectives.
- Data-informed decision making: Uses market and campaign data to improve proposals and choices.

Requirements, Qualifications & Experience

- 6-10 years in ads monetisation, brand partnerships, digital advertising or media sales, including at least 3 years with direct commercial ownership.
- A track record of originating, pitching, negotiating and closing brand campaigns with advertisers or agencies.
- Experience selling campaigns to advertisers outside a platform’s core category, preferably on a consumer-facing platform. Dining, food or consumer commerce experience is an advantage; publisher or agency experience is relevant when paired with direct commercial ownership.
- Experience taking an advertising product, format or partnership from idea to market is an advantage.
- Robust commercial judgement, comfort with data and the ability to work from Gurgaon.

📌 Lead – Ads Monetisation & Brand Partnerships (Gurugram)
🏢 EazyDiner
📍 Gurugram