Role
Lead content strategy, the editorial platform, leadership voice, brand films, cultural partnerships, and social direction. You’ll manage the creative partners and budgets behind all of it.
Key Responsibilities
- Define and run an integrated content strategy across film, editorial, social and experiential platforms.
- Build an owned editorial platform spanning documentaries, film series, podcasts and thought-leadership reports.
- Launch and grow recurring content formats that build lasting audience engagement.
- Shape leadership communication and visibility, working with PR.
- Oversee brand, launch and leadership films from concept to final delivery.
- Lead storytelling for premium residential and commercial offerings, working with the sales teams.
- Build cultural partnerships across art, design, fashion and food.
- Set the creative direction for social channels, working with the digital and SEO teams.
- Manage production partners, creative talent and content budgets.
Requirements
- 10-15 years of experience in content, editorial or brand storytelling, with at least 3 years in a leadership role.
- A solid portfolio of films, series or editorial work you conceived and delivered, with proven audience impact.
- A track record of building owned YouTube or LinkedIn video channels, and expertise in short-form and vertical video.
- A refined sense of what premium and culturally relevant content looks like, in India and internationally.
- Experience commissioning and managing production houses, directors and writers.
- Confidence working directly with founders and senior leaders.
Preferred
- A network across the art, design, fashion or food industries.
- Experience in luxury, hospitality or other high-consideration categories.
- Experience building a branded content platform or editorial franchise.
📌 Head - Content & Editorial (Mumbai)
🏢 RMZ
📍 Mumbai