Company: Human Intelligence Labs Private Limited (HiLabs)

Department: Sales & Business Development

Location: Lucknow, Uttar Pradesh

Employment Type: Full-Time

Experience: 0–3 Years

Salary: ₹20,000–₹30,000 per month

- About HiLabsHuman Intelligence Labs Private Limited (HiLabs) is a technology and professional training company focused on developing industry-ready professionals through technology education, practical training, workshops, and industry-oriented learning programs.

We are looking for a confident, energetic, and result-oriented Field Marketing & Business Development Executive to expand our local market presence, develop institutional and corporate relationships, generate business opportunities, and drive offline customer acquisition.
- Job OverviewThe primary responsibility of this role is to develop HiLabs' offline market presence through direct field activities, networking, and relationship building.

The candidate will identify potential markets, visit colleges and companies, meet decision-makers, promote HiLabs' services, develop institutional partnerships, and generate qualified business leads.

This is a primarily field-based role. The candidate is expected to spend most of their working time outside the office, interacting with prospective customers, institutions, and business partners.

- Roles & ResponsibilitiesA. College & University Outreach

- Visit colleges, universities, engineering institutes, and other educational institutions.
- Identify opportunities for workshops, seminars, technical sessions, hackathons, and training programs.
- Meet college directors, principals, HODs, placement officers, and faculty members.
- Introduce HiLabs' services and explore institutional collaboration opportunities.
- Arrange meetings with decision-makers and obtain permissions for promotional activities.
- Build institutional relationships and follow up to establish partnerships.
- Maintain records of visits, contacts, and partnership progress.

B. Corporate & Business Development

- Identify potential clients, including startups, IT firms, SMEs, and other organisations.
- Conduct physical visits to corporate offices and business establishments.
- Meet HR managers, business owners, department heads, and decision-makers.
- Promote HiLabs' corporate training, technical training, and professional development services.
- Identify corporate training requirements and generate business opportunities.
- Arrange meetings with the management team and follow up on proposals.
- Develop long-term corporate relationships and explore repeat business opportunities.

C. Offline Student Market Development

- Visit colleges, coaching centres, libraries, hostels, and student communities.
- Identify potential locations for offline student outreach and promotions.
- Promote HiLabs' courses, training programs, and workshops through direct interactions.
- Connect with student groups, faculty members, and placement coordinators.
- Distribute approved brochures and promotional materials.
- Generate student enquiries and transfer qualified leads to the in-house team.
- Develop local referral networks and student ambassador connections.

Note: The field executive will generate and transfer student leads. Online enquiries, detailed course counselling, admission assistance, and digital follow-ups will be managed by the in-house team. D. Institutional Partnerships & Tie-ups

- Identify institutions interested in collaborating with HiLabs.
- Explore MoUs,



training partnerships, internship programs, workshops, and placement-oriented initiatives.
- Present partnership opportunities to institutional decision-makers.
- Coordinate discussions with the management team and follow up until collaborations are finalised.
- Maintain existing partnerships and identify opportunities for further collaboration.

E. Market Research & Expansion

- Identify new geographical areas and potential markets for business expansion.
- Conduct physical market surveys to understand local demand.
- Research competitor training institutes, their services, pricing, and market presence.
- Identify potential colleges, companies, and business partners.
- Prepare area-wise market development plans and recommend suitable locations for expansion.

F. Workshop & Event Business Development

- Identify institutions where HiLabs can conduct workshops, seminars, technical sessions, and hackathons.
- Obtain permissions and coordinate with institutional authorities.
- Identify potential event partners and sponsors.
- Coordinate with the internal team for event planning and execution.
- Explore recurring event opportunities and generate business leads through networking.

G. Lead Generation & Business Conversion

- Generate qualified business leads through physical visits, networking, referrals, and direct meetings.
- Identify relevant decision-makers and understand their requirements.
- Arrange meetings and demonstrations with the internal team.
- Follow up with prospects and maintain an updated business pipeline.
- Ensure every lead has a clear next action.
- Support the management team in converting opportunities into paid engagements.

H. Relationship Management & Reporting

- Maintain qualified relationships with existing and prospective partners.
- Develop referral networks with faculty members, placement officers, HR professionals, and business owners.
- Prepare daily field visit plans and maintain records of organisations visited.
- Document contact details, meeting outcomes, and business opportunities.
- Submit daily field reports and weekly business development updates.
- Update leads and follow-up activities in the company's CRM or lead management system.

4. Monthly Performance ExpectationsThe candidate will be expected to complete approximately 80–100 physical field visits and 40–50 productive meetings per month, including 20–25 college/institution visits and 15–20 corporate/business visits. Other expectations include generating 30–40 qualified business leads, engaging with 15–20 decision-makers, securing approximately 2 new institutional tie-ups, and identifying 3–4 workshop or event opportunities. The candidate will also contribute towards assigned business development and closure targets. Note: These are indicative monthly targets and may vary depending on market conditions, business requirements, and the nature of the sales cycle.

- Required Skills & Competencies
- Excellent face-to-face communication and interpersonal skills.
- Confidence in approaching new people and initiating conversations.




- Ability to communicate with senior management, college authorities, HR professionals, and business owners.
- Strong negotiation, convincing, and presentation skills.
- Good networking and relationship-building abilities.
- Self-motivated and target-oriented approach.
- Ability to independently plan and manage daily field activities.
- Basic knowledge of MS Excel, Google Sheets, and CRM tools.
- Fluency in Hindi; working knowledge of English is preferred.
- Willingness to travel within Lucknow and nearby cities.

6. Educational Qualification & Experience
- Graduate in any discipline.
- 0–3 years of experience in field sales, business development, field marketing, or institutional sales.
- Freshers with excellent communication, confidence, and networking abilities are encouraged to apply.
- Experience in educational sales, B2B sales, corporate training sales, or institutional partnerships will be an added advantage.

7. Nature of Work
- Primarily field-based position involving regular physical visits.
- Daily meetings, networking, and business development activities.
- Local travel and occasional outstation travel as required.
- Office visits mainly for reporting, internal coordination, and meetings.
- Performance-driven role with weekly and monthly targets.

8. Compensation & Benefits
- Fixed monthly salary of ₹20,000–₹30,000, based on experience and capability.
- Travel allowance as per company policy.
- Additional incentives for successful business closures.
- Performance-based bonuses linked to monthly and quarterly targets.
- Career growth opportunities into Senior Business Development Executive and Business Development Manager positions.

9. What We ExpectWe are looking for someone who can independently develop business opportunities and establish a strong presence for HiLabs in the local market.

The ideal candidate should be able to:
- Identify and explore new business opportunities independently.
- Approach prospective clients and institutions confidently.
- Secure meetings with relevant decision-makers.
- Convert initial interactions into meaningful business discussions.
- Build a strong network of colleges, companies, and institutional partners.
- Take ownership of assigned markets and deliver measurable business results.

The ultimate responsibility of this role is to generate business opportunities, establish long-term partnerships, and contribute directly to HiLabs' business growth and revenue generation.

- Division of ResponsibilitiesThe Field Marketing & Business Development Executive will primarily handle offline market development, institutional relationships, and business lead generation. The in-house marketing team will manage digital marketing and student acquisition activities.

Field Marketing & Business Development Executive:

- Physical college and corporate visits.
- Meetings with decision-makers.
- Institutional partnerships and tie-ups.
- Offline promotions and student outreach.
- Networking and referral development.
- Business lead generation and partnership follow-ups.

In-house Marketing Team:

- Social media management and digital campaigns.
- Online lead generation.
- Student counselling and course explanations.
- Admission follow-ups.
- Student registration and onboarding.
- Digital brand management and online presence.

Interested candidates who are confident in field marketing, networking, and business development are encouraged to apply.

📌 Field Marketing & Business Development Executive (Lucknow)
🏢 human intelligence labs
📍 Lucknow