Role Overview

We are looking for a proactive and result-oriented Creator Acquisition Manager to lead creator sourcing and acquisition initiatives. The role involves identifying, onboarding, and building a strong network of relevant content creators across social media platforms to fulfil brand and campaign requirements.

The ideal candidate should have a strong understanding of the influencer marketing ecosystem, excellent networking and negotiation skills, and the ability to build and manage a high-quality creator database while leading acquisition efforts.

Key Responsibilities (KRAs)

1. Creator Sourcing & Acquisition: Identify, research, and acquire relevant influencers and content creators across Instagram, YouTube, and other social media platforms based on business requirements.
2. Creator Network Development: Build and maintain a strong network of creators across different categories, niches, audience segments, and follower brackets to fulfil diverse campaign requirements.
3. Team Management: Lead and mentor the Creator Acquisition team, set acquisition targets, monitor performance, and ensure consistent achievement of team goals.
4. Creator Relationship Management: Establish and maintain relationships with creators, talent managers,



and agencies to build a reliable acquisition pipeline and facilitate long-term associations.
5. Market Research & Insights: Stay updated with emerging creators, influencer trends, platform developments, and competitor activities to identify new acquisition opportunities.
6. Cross-functional Coordination: Work closely with Planning, Pricing, and Operations teams to understand campaign requirements, ensure relevant creator availability, and maintain an efficient acquisition process.

Required Skills & Qualifications

- 2–6 years of experience in Influencer Marketing, Creator Acquisition, Talent Acquisition, or Creator Partnerships.
- Prior experience in managing a team and driving acquisition targets.
- Strong understanding of Instagram, YouTube, and other social media platforms.
- Excellent networking, communication, and relationship-building skills.
- Ability to identify creators based on content quality, audience relevance, engagement, and brand suitability.
- Strong research, analytical, and negotiation skills.
- Ability to work in a rapid-paced environment and manage multiple requirements simultaneously.

📌 Creator Acquisition Manager (Influencer Marketing) (Gurugram)
🏢 CloutFlow
📍 Gurugram