Performance Marketing Executive – Job Description

About Monolith IMC

Monolith IMC is one of South India’s most trusted digital marketing agencies, with over 15 years of performance-driven success. We collaborate with billion-dollar brands across India and beyond, delivering innovative, results-oriented digital solutions. As our digital division scales new heights, we are seeking driven and skilled individuals to join our growing team.

Position Summary

We’re looking for a Performance Marketing Executive who can drive growth-focused digital campaigns across multiple ad platforms. The ideal candidate should be data-driven, analytical, and capable of strategizing and executing digital campaigns that deliver measurable results. This is a excellent opportunity for someone who enjoys working with numbers, tools, and creative teams to build impactful ad journeys.

Position Details

Position Title: Performance Marketing ExecutiveLocation: Cochin (Work from Office)Work Type: Full-timeExperience: Minimum 1 year of experience required; 1 to 2 years preferred.Qualification: Bachelor’s degree in Marketing, Business, or any relevant fieldWorking Hours: 9:30 AM – 6:00 PMSalary Range: As per the industry standardsLanguage Requirement: Fluency in English (Malayalam proficiency is an added advantage)

Key Responsibilities

- Strategize, execute, and optimize performance marketing campaigns on Meta (Facebook/Instagram) and Google Ads platforms.
- Plan and manage lead generation, e-commerce, mobile, and app-based ad campaigns with a clear understanding of funnel stages.
- Handle tools such as Google Tag Manager (GTM) and Google Analytics (GA4) to track and analyze campaign performance.
- Prepare detailed media spend plans with supporting logic, forecasts,



and justifications to present to internal teams and clients.
- Ensure proper campaign execution, monitor real-time performance, and adjust budgets or creatives to maximize ROI.
- Regularly develop reports, dashboards, and performance presentations for clients and internal stakeholders.

- Maintain due diligence on spend tracking, cost-per-acquisition, return on ad spend, and key KPIs.
- Collaborate with content and design teams to develop ad copies and creatives suited for different campaign objectives.
- Preferred: Working knowledge of LinkedIn Ads and Twitter Ads (now X).
- Preferred: Marketplace Listing and SEO.
- Preferred: Website development coordination.

Additional Responsibilities

- Attend client meetings and pitch campaign strategies and results.
- Support the team during high-volume campaign periods or during peer absences.
- Contribute to the creation of case studies, internal benchmarks, and industry research.
- Stay updated on trends in digital performance advertising and integrate best practices.

If you’re an analytical thinker with a passion for digital growth and real-time results, this role offers an exciting opportunity to sharpen your skills and make an impact in a performance-driven agency environment.

Pay: ₹20,000.00 - ₹30,000.00 per month

Application Question(s):

- How many years of relevant work experience do you have? (Select one)

1–2 years
More than 2 years

- Which platform is your strongest area of expertise? (Select one)

Google Ads
Meta Ads
Both (equally proficient)

- Do you have agency experience?
- Do you have hands-on experience with SEO?
- Do you have experience in website coordination?
- Are you currently located in or willing to relocate to Ernakulam?

Work Location: In person

📌 Performance Marketing Executive (Kochi)
🏢 Monolith Marcom
📍 Kochi