Company Description Lean Hippo Marketers is a data-informed, content-led digital marketing agency that uses social media, search engines, and the web to drive measurable business outcomes for clients. The team brings together marketers, technologists, designers, and storytellers who collaborate to deliver innovative, results-driven campaigns. The agency focuses on maximizing performance through a blend of creativity and rigorous data analysis.

By leanly optimizing resources, Lean Hippo Marketers aims to deliver “hippo-sized” results that align with client growth and performance goals.

Role Description The Associate Manager – Performance Marketer is a full-time, in office role based in Gurugram. This role is responsible for planning, executing, and optimizing performance marketing campaigns across channels such as search, social, and display to meet client acquisition and revenue targets. Daily tasks include analyzing campaign data, monitoring KPIs, managing budgets, and making data-backed adjustments to improve ROI.

The Associate

Manager will collaborate with creative, content, and technology teams to develop compelling ad journeys, conduct A/B tests, and ensure tracking and attribution are accurate. The role also includes preparing performance reports, presenting insights to stakeholders, mentoring junior team members,



and contributing to the development of best practices and training materials for the performance marketing function.

Qualifications

- Candidates should possess strong analytical skills to interpret performance data, identify trends, and make data-driven optimization decisions.
- Candidates should possess effective communication skills to collaborate with cross-functional teams and present campaign insights and recommendations clearly.
- Candidates should possess performance management skills to set KPIs, monitor outcomes, and continuously improve campaign effectiveness.
- Candidates should possess training and mentoring capabilities to guide junior team members and support knowledge sharing within the team.
- Candidates should possess budgeting and cost-management skills to allocate and track media spend efficiently and maintain or improve ROI.
- Relevant experience in performance marketing across paid search, paid social, and programmatic campaigns is beneficial.
- Familiarity with analytics and advertising platforms (e.g., Google Ads, Meta Ads, Google Analytics, tag managers, and attribution tools) is beneficial.
- A bachelor’s degree in marketing, business, analytics, or a related field, or equivalent practical experience, is preferred.
- Ability to work in a fast-paced agency environment, manage multiple projects, and adapt to changing client requirements is beneficial.

📌 Associate Manager-Performance Marketer (Gurugram)
🏢 Lean Hippo Marketers
📍 Gurugram