ASSOCIATE MANAGER - INFLUENCER MARKETING

P&L; AND REVENUE OWNERSHIP

Company: Suroskie

Department: Influencer Marketing

Location: Ghaziabad, Uttar Pradesh (On-site)

Experience: 3–6 Years

Employment Type: Full-Time

About the Role

Suroskie is looking for a highly driven and performance-oriented Associate Manager – Influencer Marketing to lead the influencer marketing function with end-to-end ownership of revenue, P&L;, creator performance, and team management.

The ideal candidate should have a strong sales mindset, analytical abilities, and creative thinking to turn influencer partnerships into a scalable and profitable business channel.

Key Responsibilities

- Manage and scale the creator ecosystem, including regular, retainer, and story-based creators.
- Track creator-wise spends, deliverables, sales, revenue, ROI, and ROAS.
- Evaluate creator profitability and make data-driven decisions on renewals and commercials.
- Identify high-performing creators and build long-term partnerships.
- Develop engaging, creative, and conversion-focused content concepts, hooks, and scripts.
- Analyse content performance and scale winning creators and videos through paid campaigns.
- Own influencer marketing P&L;, revenue targets, budgets, CAC, ROI, and ROAS.
- Lead and manage the influencer marketing team, set targets, and drive accountability.




- Collaborate with Creative and Performance Marketing teams to maximise campaign efficiency and revenue.

Must-Have Skills & Requirements

- 3–6 years of experience in Influencer Marketing, preferably in D2C, Beauty, or Skincare.
- Solid understanding of creator-led commerce, sales, and performance marketing.
- Hands-on knowledge of P&L;, ROI, ROAS, CAC, revenue tracking, and conversions.
- Experience managing retainer creators, commercial negotiations, and team leadership.
- Strong analytical, creative, communication, and problem-solving skills.
- Ability to independently manage the function and deliver measurable business results.

Key Performance Indicators (KPIs)

- Influencer-Generated Revenue and Sales
- P&L; and Creator Profitability
- ROI, ROAS, and CAC
- Conversion Rate
- Creator Performance and Team Productivity

What We're Looking For A high-ownership professional with a strong business mindset who can independently lead the influencer marketing function, make data-backed decisions, drive team performance, and deliver measurable revenue growth. The Goal: Build a scalable and profitable influencer marketing ecosystem that drives sustainable business growth.

Pay: ₹40,000.00 - ₹50,000.00 per month

Benefits

- Cell phone reimbursement
- Provident Fund

Work Location: In person

📌 Associate Manager - Influencer Marketing (Sahibabad)
🏢 Suroskie
📍 Sahibabad