- Achieve assigned sales targets for the Genomics portfolio, including genetic testing, molecular diagnostics and specialised diagnostic services.
- Identify and develop new business opportunities through hospitals, fertility centres, oncology centres, speciality clinics and other healthcare institutions.
- Build and maintain solid relationships with doctors, consultants, laboratory heads and key decision-makers.
- Promote genomic tests such as NIPT, hereditary cancer testing, carrier screening, pharmacogenomics and other specialised genetic tests, as applicable to the portfolio.
- Conduct regular doctor visits, product presentations, scientific discussions and customer engagement activities.
- Develop and execute territory-level sales plans to improve market penetration and revenue growth.
- Coordinate with laboratory operations,
technical teams and customer support to ensure smooth service delivery.
- Monitor competitor activities, market trends and emerging opportunities in the genomics segment.
- Ensure timely collection of payments, maintain sales reports and update CRM activities.
- Participate in scientific conferences, CME programmes, workshops and promotional activities.
Role: Area Sales Manager (B2B), Industry Type: Medical Services / Hospital (Diagnostics), Department: Sales & Business Development, Employment Type: Full Time, Permanent Role Category: Enterprise & B2B Sales Education UG: B.Sc in Any Specialization, B.Pharma in Any Specialization Key Skills Skills highlighted with ‘‘ are preferred keyskills Genomics B2BSales