About NVECTA
NVECTA is a Decision Intelligence platform built for enterprises operating in complexity. We sit directly on top of the modern data warehouse and transform fragmented signals into structured decisions, predictive insight, and autonomous activation turning raw data into measurable growth.
We are looking for a data-driven and customer-centric Marketing Analytics & Retention campaign management analyst to join our Customer Success team. You will work closely with brands to map their customer journey, build funnel and attribution reports, and design data-backed omni-channel communication playbooks across Email, WhatsApp, RCS, and App Push to drive measurable revenue growth.
Data Analytics & Insights
- Analyse customer behaviour, campaign results, and channel performance to identify trends and improvement opportunities
- Perform segmentation, cohort analysis, and funnel analysis to uncover retention and conversion gaps
Dashboarding & Reporting
- Build and automate dashboards covering acquisition, engagement, and retention metrics
- Ensure data accuracy and timely delivery; resolve discrepancies proactively
Campaign Analytics
- Define measurement frameworks and track performance across campaigns and customer journeys
- Conduct post-campaign analysis and deliver actionable recommendations
Project Ownership
- Partner with Marketing, Product, and Data teams to drive analytical projects end-to-end
- Communicate progress, risks, and timelines clearly to business stakeholders
Exceptional written and communication skills with the ability to translate solution to complex problems into straightforward language. Analytical Thinking : Strong ability to work with data, identify patterns, and form data-backed recommendations Role & responsibilities.
📌 Analytics & Retention Marketing Analyst (Mumbai)
🏢 NVECTA
📍 Mumbai