Vaya Journeys is a travel and pilgrimage management platform that helps travelers with complete end-to-end journey planning, including hotels, transportation, guides, wellness services, pooja arrangements, hampers, local experiences, and personalized travel assistance.
We are looking for a passionate and creative SEO & Digital Marketing Intern who wants hands-on experience in growing a startup through organic and paid digital marketing strategies.
- Conduct keyword research using SEO tools.
- Identify high-volume and low-competition keywords.
- Perform On-Page SEO optimization.
- Optimize title tags, meta descriptions, headings, URLs, and image alt tags.
- Create and optimize XML sitemaps.
- Configure and manage robots.txt.
- Improve website indexing and crawlability.
- Monitor Google Search Console performance.
- Track keyword rankings and organic traffic growth.
- Perform competitor SEO analysis.
- Create internal linking strategies.
- Build quality backlinks through ethical link-building methods.
- Optimize Core Web Vitals and page speed.
- Conduct technical SEO audits.
- Fix broken links, redirects, and indexing issues.
- Implement schema markup and structured data.
- Optimize local SEO and Google Business Profile.
- Generate monthly SEO performance reports.
Content Marketing
- Create SEO-friendly blog content.
- Develop content strategies for travel and pilgrimage niches.
- Optimize existing website content.
- Create landing pages targeting specific keywords.
- Research trending travel-related topics.
- Coordinate with designers and developers for content implementation.
Social Media Marketing
- Manage Instagram, Facebook, LinkedIn, X (Twitter), and YouTube.
- Create content calendars.
- Schedule and publish posts.
- Increase engagement and followers organically.
- Create reels, shorts, and promotional content ideas.
- Monitor social media analytics and performance.
Performance Marketing
- Assist in Google Ads campaign management.
- Assist in Meta Ads (Facebook & Instagram Ads).
- Monitor ad performance and ROI.
- Perform audience targeting and keyword targeting research.
- Create and optimize ad copies.
- Generate campaign reports.
- Design newsletter strategies.
- Manage customer engagement campaigns.
- Assist in automation workflows.
- Support WhatsApp marketing initiatives.
Analytics & Reporting
- Use Google Analytics 4 (GA4).
- Track user behavior and conversion funnels.
- Monitor traffic sources and campaign performance.
- Create weekly and monthly reports.
- Provide actionable growth recommendations.
Required SkillsSEO Skills
- On-Page SEO
- Off-Page SEO
- Technical SEO
- Local SEO
- Keyword Research
- Link Building
- Google Search Console
- Google Analytics (GA4)
- Sitemap & Robots.txt Management
- Schema Markup
- SEO Audits
Digital Marketing Skills
- Social Media Marketing
- Content Marketing
- Performance Marketing
- Google Ads
- Meta Ads
- Canva
- Marketing Automation
Tools Knowledge (preferred)
- Google Search Console
- Google Analytics 4
- Google Keyword Planner
- Ahrefs
- SEMrush
- Ubersuggest
- Screaming Frog
- Canva
- Meta Business Suite
- Google Ads Manager
Eligibility
- Graduate or Undergraduate students.
- Freshers can apply.
- Robust interest in SEO and Digital Marketing.
- Good communication and analytical skills.
- Passion for learning and implementing growth strategies.
What You'll Learn
- Real-world SEO implementation.
- Technical SEO for modern websites.
- Travel industry digital marketing.
- Google Ads & Meta Ads management.
- Growth hacking strategies.
- Analytics and conversion optimization.
- AI-powered marketing workflows.