- Plan and execute performance marketing campaigns across platforms like Google Ads , Meta Ads (Facebook/Instagram) , LinkedIn , and other paid channels .
- Develop data-driven strategies to improve campaign performance and meet key business objectives.
- Manage and optimize PPC , display ads , remarketing , and retargeting campaigns.
- Conduct A/B testing to analyze and improve ad performance.
Data Analysis & Optimization
- Track, analyze, and report campaign performance metrics such as CTR , CPC , CPA , and ROAS .
- Monitor and optimize campaigns for cost efficiency , click-through rates , and conversion rates .
- Use data insights to improve audience targeting, ad creatives, and bidding strategies.
Content & Creative Management
- Collaborate with the design and content teams to create compelling ad copy and visuals.
- Ensure all creatives align with the brand’s messaging and guidelines.
Budget Management
- Manage campaign budgets efficiently to maximize ROI .
- Forecast spending and allocate budgets to achieve campaign goals.
Market Research & Trends
- Stay updated with digital marketing trends , platform updates, and best practices.
- Identify current growth opportunities and implement strategies to improve campaign performance.
Pay: ₹25,000.00 - ₹30,000.00 per month
Experience :
- Google Ads: 1 year (preferred)
Work Location: In person
📌 Performance Marketing Executive (Bareilly)
🏢 MAKE MY ADDRESS
📍 Bareilly
Reply to this offer
Impress this employer describing Your skills and abilities, fill out the form below and leave Your personal touch in the presentation letter.