Key Responsibilities

- Plan, create, and manage Google Ads campaigns (Search, Display, Performance Max, Shopping, and YouTube).
- Conduct keyword research, competitor analysis, and audience targeting.
- Optimize campaigns to improve CTR, Quality Score, conversion rate, and ROI.
- Monitor daily campaign performance, budgets, bids, and spending.
- Implement conversion tracking using Google Tag Manager and Google Analytics 4 (GA4).
- Generate performance reports and provide actionable insights.
- Perform A/B testing for ad copies, landing pages, and bidding strategies.
- Work closely with the marketing, design, and content teams to improve campaign effectiveness.
- Stay updated with the latest Google Ads features, trends, and industry best practices.
- Ensure campaigns align with business objectives and monthly lead/sales targets.

Required Skills & Qualifications

- Bachelor's degree in Marketing, Business, IT, or a related field.




- 2-3 years of hands-on experience managing Google Ads campaigns.
- Solid understanding of PPC, SEM, keyword research, and bidding strategies.
- Experience with Google Analytics 4 (GA4), Google Tag Manager (GTM), and conversion tracking.
- Knowledge of Quality Score optimization and remarketing campaigns.
- Strong analytical skills with proficiency in Microsoft Excel or Google Sheets.
- Excellent communication and problem-solving abilities.
- Ability to manage multiple campaigns simultaneously.

Pay: ₹18,000.00 - ₹34,000.00 per month

Benefits :

- Leave encashment

Ability to commute/relocate:

- Vadodara, Gujarat: Reliably commute or planning to relocate before starting work (required)

Experience :

- Google Ads: 1 year (preferred)

Work Location: In person

📌 Google Ads Specialist (Vadodara)
🏢 Rajarshi solutions
📍 Vadodara